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Creation of the image and brand of the enterprise on the basis of marketing as a philosophy of management
Raiko, Diana
;
Cherepanova, Viktoriia
- In:
Baltic Journal of Economic Studies
5
(
2019
)
2
,
pp. 191-205
Persistent link: https://www.econbiz.de/10012201008
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The
marketing
department
's reputation in the firm
Gök, Osman
;
Peker, Sinem
;
Hacioglu, Gungor
- In:
European management journal
33
(
2015
)
5
,
pp. 366-380
Persistent link: https://www.econbiz.de/10011410642
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