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~subject:"Frankreich"
~subject:"Konsumentenverhalten"
~type_genre:"Book section"
~type_genre:"Conference paper"
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Frankreich
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Cette, Gilbert
18
Gröppel-Klein, Andrea
17
Belk, Russell W.
16
Artus, Patrick
15
Cohen, Élie
15
Diehl, Sandra
14
Weinberg, Peter
14
Blanchet, Didier
13
Fontagné, Lionel
13
Bauer, Hans H.
12
Bonin, Hubert
12
Terlutter, Ralf
12
Bruhn, Manfred
11
Bureau, Dominique
11
Mairesse, Jacques
11
Spiller, Achim
11
Cohen, Daniel
10
Didier, Michel
10
Grunert, Klaus G.
10
Schröder, Hendrik
10
Bagozzi, Richard P.
9
Cotis, Jean-Philippe
9
Enneking, Ulrich
9
Fournier, Susan
9
Hadwich, Karsten
9
Hill, Ronald Paul
9
Kirchgeorg, Manfred
9
Lorenzi, Jean-Hervé
9
Muet, Pierre-Alain
9
Stoffae͏̈s, Christian
9
White, Eugene N.
9
Barjot, Dominique
8
Bouvier, Jean
8
Boyer, Robert
8
Erhel, Christine
8
Fitoussi, Jean-Paul
8
Foxall, Gordon R.
8
Herrmann, Andreas
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Kenning, Peter
8
Margairaz, Michel
8
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Frankreich / Cour des comptes
1
Frankreich / Direction de l'Animation de la Recherche, des Etudes et des Statistiques
1
Frankreich / Direction de la Prévision
1
Frankreich / Direction de la Prévision et de l'Analyse Economique
1
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1
INFER, International Network for Economic Research
1
Immo Presse <Paris>
1
Institut für Weltwirtschaft
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Rheinische Friedrich-Wilhelms-Universität Bonn / Zentrum für Europäische Integrationsforschung
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Société Canadienne de Science Économique
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Handbook of consumer psychology
42
The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Du franc Poincaré à l'écu : colloque tenu à Bercy les 3 et 4 décembre 1992
27
Les traditions économiques françaises 1848 - 1939
26
Transformative consumer research for personal and collective well-being
26
Espérances et menaces de l'élection présidentielle
24
La recherche en sciences économiques et en gestion
23
Entre l'état et le marché : l'économie française des années 1880 à nos jours
21
Journal of business research : JBR
20
Product experience
20
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
20
Copenhagen Conference : France - Nordic Europe
19
Le capitalisme français XIXe - XXe siècle : blocages et dynamismes d'une croissance
19
Les ménages : mélanges en l'honneur de Jacques Desabie
18
The evolution of brands : from signals of quality to storehouses of trust
18
Handbook of brand relationships
17
La dette publique en France
17
Les entreprises à l'épreuve des années 80 [quatre-vingt] : étude du système productif français
17
Consumer-brand relationships : theory and practice
16
Cross-cultural and critical perspectives on brands
16
L'empirique en économie industrielle : [recueil des contributions]
16
Région et aménagement du territoire : mélanges offerts à Joseph Lajugie
16
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
16
Consumer culture theory
15
Etats, fiscalités, économies : 16 - 18 juin 1983
15
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
15
New developments and approaches in consumer behavior research
15
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
15
Social psychology of consumer behavior
15
The Routledge companion to digital consumption
15
Zone franc : du franc CFA à la monnaie unique européenne
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
Multichannel-Management
14
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
14
Aux sources du modèle libéral français
13
Brand management ; Vol. 3
13
Enjeux economiques et sociaux
13
Global consumer behavior
13
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ECONIS (ZBW)
9,111
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1
Activist brands : exploring the boundaries of controversy
Sandes, Fábio Shimabukuro
- In:
Effective digital marketing for improving society …
,
(pp. 143-153)
.
2024
Persistent link: https://www.econbiz.de/10014463411
Saved in:
2
All users are equal, but some users are more equal than others : exploring the psychology of users that follow social media influencers
Murteira, Carla Sofia Ribeiro
;
Antunes, Ana Cristina
- In:
Using influencer marketing as a digital business strategy
,
(pp. 89-111)
.
2024
Persistent link: https://www.econbiz.de/10014462330
Saved in:
3
Analyzing perspectives on lifestyle m-health apps : user and non-user insights
Keller, Veronika
;
Ercsey, Ida
- In:
Effective digital marketing for improving society …
,
(pp. 48-67)
.
2024
Persistent link: https://www.econbiz.de/10014463397
Saved in:
4
Augmented Reality (AR) in retailing : customers' experience in luxury fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
5
Better understand post-use behaviours through perceived value : exploratory study
Lebossé, Camille
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 100-110)
.
2024
Persistent link: https://www.econbiz.de/10014501109
Saved in:
6
Blockchain adoption in the accounting and auditing industry : an exploratory study in France
Basly, Sami
;
Saunier, Paul-Laurent
- In:
Decentralized Finance : The Impact of Blockchain-Based …
,
(pp. 95-110)
.
2024
Persistent link: https://www.econbiz.de/10014477823
Saved in:
7
Case 12: from scraps to style : the art of Hermès' upcycling journey with "Petit H"
Mozard Mohtar
;
Azni Zarina Taha
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 163-176)
.
2024
Persistent link: https://www.econbiz.de/10014528168
Saved in:
8
Case 16: the rising middle class and changing consumption pattern : its impact on businesses
Koh, Sharon G. M.
;
Anupama Sethi
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 221-232)
.
2024
Persistent link: https://www.econbiz.de/10014528183
Saved in:
9
Case 18: sun care in the UAE : can a late entrant brand compete effectively?
Banerjee, Madhumita
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 243-257)
.
2024
Persistent link: https://www.econbiz.de/10014528186
Saved in:
10
Changing consumer buyer decision process in the context of Instamoms
İpekoğlu, Ece
;
Gürkaynak, Nilgün
- In:
Using influencer marketing as a digital business strategy
,
(pp. 288-310)
.
2024
Persistent link: https://www.econbiz.de/10014462525
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