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~subject:"Fuzzy sets"
~subject:"Market research"
~subject:"Market segmentation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Government document"
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Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
8
Journal of travel and tourism marketing
7
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Journal of retailing and consumer services
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Journal of targeting, measurement and analysis for marketing
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ECONIS (ZBW)
200
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101
Motivation-based segmentation in the cruise industry : an exploratory study
Satta, Giovanni
;
Parola, Francesco
;
Penco, Lara
; …
- In:
International journal of transport economics : IJTE
43
(
2016
)
1/2
,
pp. 155-184
Persistent link: https://www.econbiz.de/10011559467
Saved in:
102
Fuzzy segmentation of postmodern tourists
D'Urso, Pierpaolo
;
Disegna, Marta
;
Massari, Riccardo
; …
- In:
Tourism management : research, policies, practice
55
(
2016
),
pp. 297-308
Persistent link: https://www.econbiz.de/10011496424
Saved in:
103
Discovering patterns in traveler behaviour using segmentation
Kothari, Aditya
;
Madireddy, Manini
;
Sundararjan, …
- In:
Journal of revenue and pricing management
15
(
2016
)
5
,
pp. 334-351
Persistent link: https://www.econbiz.de/10011654089
Saved in:
104
Segmenting online shoppers : a study of consumers' web portal selection motivations for e-shopping
Prashar, Sanjeev
;
Vijay, T. Sai
;
Parsad, Chandan
- In:
Asian Academy of Management journal : AAMJ
21
(
2016
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10011664992
Saved in:
105
Segmentation of retail customers based on cluster analysis in building successful CRM
Gupta, Gaurav
;
Aggarwal, Himanshu
;
Rani, Rinkle
- In:
International journal of business information systems : …
23
(
2016
)
2
,
pp. 212-228
Persistent link: https://www.econbiz.de/10011636722
Saved in:
106
A picture is worth a thousand words : segmenting consumers by Facebook profile images
Vilnai-Yavetz, Iris
;
Tifferet, Sigal
- In:
Journal of interactive marketing : a quarterly …
32
(
2015
),
pp. 53-69
Persistent link: https://www.econbiz.de/10011422797
Saved in:
107
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
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108
Housing market differentiation : the cases of Yenimahalle and Çankaya in Ankara
Alkan, Leyla
- In:
International journal of strategic property management
19
(
2015
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10011302972
Saved in:
109
Quantitative assessment of spiritual capital in changing organizations by principal component analysis and fuzzy clustering
Yazdi, Mohammadreza Taghizadeh
- In:
Journal of organizational change management
28
(
2015
)
3
,
pp. 469-485
Persistent link: https://www.econbiz.de/10011342686
Saved in:
110
Exploring characteristics of passengers using traditional and low-cost airlines : a case study of Belgrade Airport
Kuljanin, Jovana
;
Kalić, Milica
- In:
Journal of air transport management
46
(
2015
),
pp. 12-18
Persistent link: https://www.econbiz.de/10011342688
Saved in:
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