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Dynamic portfolio management for new product development : companies can use a value based scorecard, developed using proven, research-based criteria, to select and prioritize NPD...
Cooper, Robert G.
;
Sommer, Anita Friis
- In:
Research-technology management : RTM
66
(
2023
)
3
,
pp. 19-31
Persistent link: https://www.econbiz.de/10014289424
Saved in:
2
Portfolio management for new products
Cooper, Robert G.
;
Edgett, Scott J.
;
Kleinschmidt, Elko J.
-
2001
-
2. ed., 1. print.
Persistent link: https://www.econbiz.de/10001665692
Saved in:
3
Portfolio management for new products
Cooper, Robert G.
;
Edgett, Scott J.
;
Kleinschmidt, Elko J.
-
1998
Persistent link: https://www.econbiz.de/10000987898
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