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~subject:"International marketing"
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International marketing
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Wind, Yoram
7
Douglas, Susan P.
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Sheth, Jagdish N.
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Jain, Arun K.
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Perlmutter, Howard V.
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Reibstein, David J.
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Legends in marketing
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Effects of globalization on the firm
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International marketing ; Vol. 1
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International marketing ; Vol. IV
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Review of marketing research
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The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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1
Yoram "Jerry" Wind's contributions to marketing
Wind, Yoram
-
2011
Persistent link: https://www.econbiz.de/10009270370
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2
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
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3
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
4
Guidelines for developing international marketing strategies
Wind, Yoram
;
Douglas, Susan P.
;
Perlmutter, Howard V.
-
2008
Persistent link: https://www.econbiz.de/10003655509
Saved in:
5
The myth of globalization
Douglas, Susan P.
;
Wind, Yoram
-
2007
Persistent link: https://www.econbiz.de/10003555031
Saved in:
6
The myth of globalization
Douglas, Susan P.
;
Wind, Yoram
-
2006
Persistent link: https://www.econbiz.de/10003410968
Saved in:
7
The myth of globalization
Douglas, Susan P.
- In:
The Columbia journal of world business : publ. …
22
(
1987
)
4
,
pp. 19-29
Persistent link: https://www.econbiz.de/10001054686
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