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~subject:"Internet marketing"
~subject:"Marktstruktur"
~subject:"Social web"
~type_genre:"Book section"
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Internet marketing
Marktstruktur
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Digitale Plattform
459
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456
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85
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85
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75
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75
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69
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46
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Web 2.0 : neue Perspektiven für Marketing und Medien
7
Crowdfunding for sustainable entrepreneurship and innovation
2
De Gruyter handbook of media economics
2
Digital Business in Africa : Social Media and Related Technologies
2
Digital responses to Covid-19 : digital innovation, transformation, and entrepreneurship during pandemic outbreaks
2
Handbook of research on the platform economy and the evolution of e-commerce
2
I-SEMANTICS '08 : International Conference on Semantic Systems ; [Graz, Austria, September 3 - 5, 2008]
2
Market investigations : a new competition tool for Europe?
2
The Oxford handbook of the digital economy
2
Analyzing the strategic role of social networking in firm growth and productivity
1
Applications of management science : Vol. 21
1
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
1
Challenges in information technology management : [proceedings ... International conference of information management (ICITM 2007) organized in January 2007 Hong Kong ...]
1
Co-created effective, agile, and trusted eServices : 15th International Conference on Electronic Commerce, ICEC 2013, Turku, Finland, 13 - 15 August 2013 ; proceedings
1
Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
1
Crowdfunding : the corporate era
1
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
1
Digital disruptive innovation
1
Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Digitale Dämmerung : die Entmaterialisierung der Medienwirtschaft
1
Digitalization in business : on the road to a sustainable world
1
E-business technology and strategy : international conference, CETS 2010, Ottawa, Canada, September 29 - 30, 2010 ; proceedings
1
E-marketing ; Vol. 3
1
Economic Resurgence in ASEAN : Navigating Convergence, Innovation, and Trade for Enhanced Productivity
1
Economic growth in the European Union : analyzing SME and investment policies
1
Effiziente Auftragsabwicklung mit myOpenFactory
1
Employee voice at work
1
Engaging consumers through branded entertainment and convergent media
1
Enterprise Social Networks : Erfolgsfaktoren für die Einführung und Nutzung - Grundlagen, Praxislösungen, Fallbeispiele
1
Essays in applied econometrics
1
Events und Sport : Stand und Perspektiven der Eventforschung
1
Handbook of accounting in society
1
Handbook of digital entrepreneurship
1
Handbook of research on business social networking ; Vol. 2
1
Handbook on the economics of the media
1
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
I-SEMANTICS '08 : International Conference on Semantic Systems ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008
1
Innovative Kooperationsnetzwerke
1
Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
1
Knowledge management : competencies and professionalism
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ECONIS (ZBW)
83
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Platform organizing in the new digital economy : revisiting online communities and strategic responses
Reischauer, Georg
;
Mair, Johanna
- In:
Toward permeable boundaries of organizations?
,
(pp. 113-135)
.
2018
Persistent link: https://www.econbiz.de/10011961727
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32
The crowdfunding market, models, platforms, and projects
Demiray, Melek
;
Burnaz, Sebnem
;
Aslanbay, Yonca
- In:
Crowdfunding for sustainable entrepreneurship and innovation
,
(pp. 90-126)
.
2017
Persistent link: https://www.econbiz.de/10011529114
Saved in:
33
Horizontal crowdfunding platforms : socio-economic impact and exogenous/endogenous system of rules
Greco, Tomaso
- In:
Crowdfunding for sustainable entrepreneurship and innovation
,
(pp. 127-139)
.
2017
Persistent link: https://www.econbiz.de/10011529119
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34
Manually profiling egos and entities across social media platforms : evaluating shared messaging and contents, user networks, and metadata
Hai-Jew, Shalin
- In:
Analyzing the strategic role of social networking in …
,
(pp. 352-405)
.
2017
Persistent link: https://www.econbiz.de/10011531153
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35
Mastering social media in the modern business world
Kijpokin Kasemsap
- In:
Social media listening and monitoring for business …
,
(pp. 18-44)
.
2017
Persistent link: https://www.econbiz.de/10011565154
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36
Locked in by social media features? : translating clicks and comments into value
Larson, Eric C.
;
Haran, Vidya
- In:
Internetworked world : 15th Workshop on e-Business, WeB …
,
(pp. 104-109)
.
2017
Persistent link: https://www.econbiz.de/10011758894
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37
Information transmission in high dimensional choice problems : the value of online ratings in the restaurant market
Schaffner, Florian
- In:
Essays in applied econometrics
,
(pp. 79-117, 167-168)
.
2017
Persistent link: https://www.econbiz.de/10011781828
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38
Einführung einer internen sozialen Kollaborationsplattform bei Volkswagen : von der IT als Keimzelle der digitalen Transformation bis zum Rollout - Erfahrungen, Tipps und Beispiele...
Schlichting, Christina-Dorothea
- In:
Enterprise Social Networks : Erfolgsfaktoren für die …
,
(pp. 205-217)
.
2016
Persistent link: https://www.econbiz.de/10011509004
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39
User-generated-content : concept, typology, and marketing outcomes
Martí-Parreño, José
;
Scribner, Lisa L.
;
Ruiz Mafe, Carla
- In:
Engaging consumers through branded entertainment and …
,
(pp. 221-241)
.
2015
Persistent link: https://www.econbiz.de/10011389620
Saved in:
40
YouTube
Holm, Josef
- In:
Crowdfunding : the corporate era
,
(pp. 46-62)
.
2015
Persistent link: https://www.econbiz.de/10011301271
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