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Kanada
Innovation
35
Produktentwicklung
28
Innovationsmanagement
19
New product development
18
Innovation management
17
Erfolgsfaktor
14
Produkteinführung
13
Produktinnovation
12
USA
12
Success factor
10
United States
10
Product management
7
Produktmanagement
7
Prozessmanagement
7
Vereinigte Staaten
6
Portfolio selection
5
Portfolio-Management
5
Theorie
5
Theory
5
Warteschlangentheorie
5
Portfolio management
4
Produktgestaltung
4
Thailand
4
Agile
3
Industrial research
3
Industrieforschung
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Marketing management
3
Marketingmanagement
3
Neues Produkt
3
Portfoliomanagement
3
Product
3
Productivity
3
Produkt
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Produktivität
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Project management
3
Projektmanagement
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Stage-Gate
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Cooper, Robert G.
3
Calantone, Roger
1
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of the Academy of Marketing Science
1
Research management
1
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ECONIS (ZBW)
3
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1
How to identify potential new product winners
Cooper, Robert G.
- In:
Research management
23
(
1980
)
5
,
pp. 10-19
Persistent link: https://www.econbiz.de/10002025851
Saved in:
2
Identifying industrial new product success
Cooper, Robert G.
- In:
Industrial marketing management : the international …
8
(
1979
)
2
,
pp. 124-135
Persistent link: https://www.econbiz.de/10002025857
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3
A discriminant model for identifying scenarios of industrial new product failure
Calantone, Roger
;
Cooper, Robert G.
- In:
Journal of the Academy of Marketing Science
7
(
1979
)
3
,
pp. 163-183
Persistent link: https://www.econbiz.de/10001968436
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