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~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz im Buch"
~type_genre:"Dissertation u.a. Prüfungsschriften"
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Search: subject_exact:"Medienverhalten"
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Konsumentenverhalten
Media usage
304
Mediennutzung
304
Deutschland
100
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97
Internet
58
Social Web
40
Social web
40
Theorie
32
Communication media
31
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31
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Medina, Mercedes
2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Han, Sang Pil
1
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1
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1
Kanfer, Alaina
1
Karjaluoto, Heikki
1
Kim, Moon-koo
1
Kochhan, Christoph
1
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1
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1
Leppäniemi, Matti
1
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1
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1
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1
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1
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Salo, Jari
1
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1
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1
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A research agenda for media economics
1
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Business ethics and the electronic economy
1
Business ethics and the electronic economy : with 4 tables
1
De Gruyter handbook of media economics
1
Electronic Commerce - Herausforderungen und Chancen für Baden-Württemberg : Workshopdokumentation
1
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
1
Frontiers of broadband, electronic and mobile commerce
1
Internet advertising : theory and research
1
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
1
Internetökonomie : ein interdisziplinärer Beitrag zur Erklärung und Gestaltung hybrider Systeme
1
Management in Kreditinstituten und Unternehmen - ein Querschnitt aktueller Entwicklungen : Festschrift zum 70. Geburtstag von Henner Schierenbeck
1
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
1
MultiMedia Mobil : Dienste und Inhalte über mobile Plattformen
1
Paradigm Shift in Business : Critical Appraisal of Agile Management Practices
1
Qualitätsmanagement im Sport : Beiträge des 5. Deutschen Sportökonomie-Kongresses [16. - 18. November 2006]
1
Social psychology of consumer behavior
1
The economics of online markets and ICT networks : with 66 tables
1
Time use - research, data and policy : contributions from the Internat. Conference on Time Use (ICTU), Univ. of Lüneburg, April 22 - 25, 1998
1
Trends im Private Banking ...
1
Uncertainty Shocks in Africa : Impact and Equilibrium Strategies for Sound Economic and Social Development
1
Verkehrliche Wirkungen von e-Business : Workshop 22. Februar 2002 in Bonn; Gemeinschaftsveranstaltung
1
e-Finance : innovative Problemlösungen für Informationssysteme in der Finanzwirtschaft ; mit 26 Tabellen
1
Ökonomie der Buchindustrie : Herausforderungen in der Buchbranche erfolgreich managen
1
Österreichs Hidden Champions - Customer Value Management - Psychologische Aspekte der Online-Werbung - Gender Marketing - Fokussierter Online-Vertrieb
1
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ECONIS (ZBW)
26
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1
The audience in media markets
Medina, Mercedes
;
Pérez-Latre, Francisco J.
; …
- In:
De Gruyter handbook of media economics
,
(pp. 169-183)
.
2024
Persistent link: https://www.econbiz.de/10014538891
Saved in:
2
The impact of media on consumer behavior : an examination of the role of cinema, newspaper, theater, internet, and television
Tewari, Mallika
;
Upadhyay, Alok
;
Pant, Ashish
- In:
Paradigm Shift in Business : Critical Appraisal of …
,
(pp. 195-217)
.
2023
Persistent link: https://www.econbiz.de/10014429378
Saved in:
3
COVID-19 television audience program choices : analysis of how Nigerians consume television during the pandemic
Egielewa, Peter E.
;
Ngonso, Blessed F.
;
Ate, Andrew A.
; …
- In:
Uncertainty Shocks in Africa : Impact and Equilibrium …
,
(pp. 183-202)
.
2023
Persistent link: https://www.econbiz.de/10014227287
Saved in:
4
Cross-media advertising in times of changing media environments and media consumption patterns
Diehl, Sandra
;
Koinig, Isabell
;
Scheiber, Rebecca
- In:
Media and change management : creating a path for new …
,
(pp. 189-209)
.
2022
Persistent link: https://www.econbiz.de/10013167353
Saved in:
5
Consumer demand and audience behavior
Arrese, Angel
;
Medina, Mercedes
;
Sánchez-Tabernero, Alfonso
- In:
A research agenda for media economics
,
(pp. 59-76)
.
2019
Persistent link: https://www.econbiz.de/10012242710
Saved in:
6
Der digital-aktive Anlagekunde : Erkenntnisse aus einer empirischen Studie
Altenhain, Thomas
- In:
Management in Kreditinstituten und Unternehmen - ein …
,
(pp. 215-239)
.
2016
Persistent link: https://www.econbiz.de/10011529874
Saved in:
7
Digitales Kundenerlebnis im Private Banking : Kundenerwartung und Realisierung
Meyer, Klaus-Georg
- In:
Trends im Private Banking ...
(
2014
),
pp. 201-216
Persistent link: https://www.econbiz.de/10010366248
Saved in:
8
A sketch of consumer ethics with particular emphasis on virtual options
Neuner, Michael
- In:
Business ethics and the electronic economy
,
(pp. 209-222)
.
2011
Persistent link: https://www.econbiz.de/10009012750
Saved in:
9
Psychologische Aspekte der Onlinewerbung
Duque, Martin
- In:
Österreichs Hidden Champions - Customer Value …
,
(pp. 65-91)
.
2010
Persistent link: https://www.econbiz.de/10009130328
Saved in:
10
Konsumentenstruktur im deutschen Buchmarkt
Kochhan, Christoph
;
Bannert, Jennifer
- In:
Ökonomie der Buchindustrie : Herausforderungen in der …
,
(pp. 59-70)
.
2009
Persistent link: https://www.econbiz.de/10003810746
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