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Consumer behaviour
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Chew, Patricia
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Koubaa, Yamen
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Tambyah, Siok Kuan
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Asia Pacific journal of marketing and logistics
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Journal of service research : JSR
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ECONIS (ZBW)
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The role of metaperception on the effectiveness of referral reward programs
Wirtz, Jochen
;
Orsingher, Chiara
;
Chew, Patricia
; …
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 82-98
Persistent link: https://www.econbiz.de/10009751085
Saved in:
2
The dual impact of traditional and national cultural values on expatriate ethnic groups' attitudes and willingness to buy
Koubaa, Yamen
;
Ulvoas, Gaelle
;
Chew, Patricia
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
5
,
pp. 626-640
Persistent link: https://www.econbiz.de/10009408817
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