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Konsumentenverhalten
Consumer behaviour
6
Kaufentscheidung
4
Kognitiver Prozess
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Kunde
4
Austria
3
Emotion
3
Marketing
3
Österreich
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German
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Kraigher-Krainer, Jörg
6
Engelhardt-Nowitzki, Corinna
1
Hengstberger, Barbara
1
Zehetner, Andreas
1
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Modelling value : selected papers of the 1st international conference on value chain management, May 4th - 5th, 2011, University of Applied Sciences in Upper Austria, School of Management, Steyr, Austria
2
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Forschungsberichte aus der Grazer Management Werkstatt
1
Modelling value ; Vol. 1
1
Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann
1
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ECONIS (ZBW)
6
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1
Güterdämmerung : Wirtschaften im Zwielicht der Profitgier
Kraigher-Krainer, Jörg
-
2014
Persistent link: https://www.econbiz.de/10010388151
Saved in:
2
Emotions in organisational buying behaviour : a qualitative empirical investigation in Austria
Zehetner, Andreas
;
Engelhardt-Nowitzki, Corinna
; …
- In:
Modelling value : selected papers of the 1st …
,
(pp. 207-229)
.
2012
Persistent link: https://www.econbiz.de/10009426638
Saved in:
3
Habit, affect, and cognition : a constructivist model on how they shape decision making
Kraigher-Krainer, Jörg
- In:
Modelling value : selected papers of the 1st …
,
(pp. 189-206)
.
2012
Persistent link: https://www.econbiz.de/10009426639
Saved in:
4
Habit, affect, and cognition : a constructivist model on how they shape decision making
Kraigher-Krainer, Jörg
-
2011
Persistent link: https://www.econbiz.de/10009373842
Saved in:
5
Das ECID-Modell : fünf Kaufentscheidungstypen als Grundlage der strategischen Unternehmensplanung
Kraigher-Krainer, Jörg
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003571633
Saved in:
6
Käuferverhaltenstypen im Spannungsfeld realer und virtueller Marktplätze
Kraigher-Krainer, Jörg
- In:
Zukunftsperspektiven für das Handelsmanagement : …
,
(pp. 383-410)
.
2000
Persistent link: https://www.econbiz.de/10001495826
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