//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenbindung"
~type_genre:"Aufsatz im Buch"
~type_genre:"Case study"
~type_genre:"Conference paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"CRM (Customer Relationship Management)"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Kundenbindung
Beziehungsmarketing
3,728
Relationship marketing
3,728
Deutschland
670
Germany
670
Theorie
531
Theory
531
Consumer behaviour
460
Konsumentenverhalten
460
Customer satisfaction
294
Kundenzufriedenheit
294
Lieferantenmanagement
266
Supplier relationship management
266
Marketingmanagement
261
Marketing management
258
Electronic Commerce
230
E-commerce
229
Social Web
221
Social web
221
Dienstleistungsqualität
215
Service quality
215
Brand management
163
Kundenwert
163
Markenführung
163
Customer integration
161
Customer value
161
Kundenintegration
161
USA
159
United States
159
Innovationsmanagement
133
Innovation management
132
Internet marketing
124
Online-Marketing
124
Erfolgsfaktor
112
Success factor
112
Online retailing
109
Online-Handel
109
Customer service
105
Kundenservice
105
Marketing
105
Strategisches Management
97
more ...
less ...
Online availability
All
Undetermined
13
Type of publication
All
Article
43
Book / Working Paper
17
Type of publication (narrower categories)
All
Aufsatz im Buch
Case study
Conference paper
Article in journal
288
Aufsatz in Zeitschrift
288
Hochschulschrift
190
Thesis
159
Collection of articles of several authors
42
Graue Literatur
42
Non-commercial literature
42
Sammelwerk
42
Book section
38
Aufsatzsammlung
32
Arbeitspapier
17
Fallstudie
17
Handbook
17
Handbuch
17
Working Paper
17
Ratgeber
13
Guidebook
12
Bibliografie enthalten
7
Bibliography included
7
Konferenzbeitrag
7
Collection of articles written by one author
3
Konferenzschrift
3
Lehrbuch
3
Sammlung
3
Systematic review
2
Textbook
2
Übersichtsarbeit
2
Abstract
1
Company information
1
Conference proceedings
1
Elektronischer Datenträger
1
Firmeninformation
1
Mikroform
1
Reprint
1
Umfrage
1
more ...
less ...
Language
All
English
35
German
26
Author
All
Bruhn, Manfred
5
Homburg, Christian
4
Ozuem, Wilson
2
Aji, Bagus Wicaksono
1
Anggadwita, Grisna
1
Bidmon, Sonja
1
Blaeser-Benfer, Andreas
1
Boekhout, Roland
1
Bouranta, Nancy
1
Bromberger, Jörg
1
Buch, Rolf
1
Cassar, Alexander
1
Chen, Shu-Ching
1
Chiam, Michael K. M.
1
Christoforou, Tandy
1
Dahlhoff, Hans-Dieter
1
Diegelmann, Michael
1
Diehl, Sandra
1
Döpfner, Mathias
1
East, Robert
1
Engel, Birgit
1
Galičic, Vlado
1
Gamboa, Ana Margarida
1
Gonçalves, Helena Martins
1
Gu, Rui
1
Hainer, Herbert
1
Hartel, Matthias
1
Harter, Tarik
1
Hartmann, Wolfgang
1
Heger, Günther
1
Hnatiuc, Cristian
1
Hofmann, Markus Oscar
1
Holland, Heinrich
1
Hurriyati, Ratih
1
Isaías, Pedro
1
Jassel, Jagdeep Singh
1
Jaziri-Bouagina, Dhouha
1
Jochem, Roland
1
Jungwirth, Ute
1
Koutsothanassi, Eleni
1
more ...
less ...
Published in...
All
How to succeed in the digital age : strategies from 17 top managers
6
Computer-mediated marketing strategies : social media and online brand communities
2
Erfolgsfaktor Marke : neue Strategien des Markenmanagements
2
Advances in consulting research : recent findings and practical cases
1
Advances in electronic marketing
1
Brand management ; Vol. 2
1
Business and management issues in the global and digital era : Indonesian perspectives
1
Business horizons
1
Business process management journal
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Die Zukunft des Electronic Business
1
E-retailing challenges and opportunities in the global marketplace
1
Erfolgsfaktor Information Management : Erfahrungen, Entwicklungen, Trends
1
Exploring the grand challenges for next generation e-business : 8th Workshop on E-Business, WEB 2009, Phoenix, AZ, USA, December 15, 2009 ; revised selected papers
1
Gabler Edition Wissenschaft / Forum Marketing
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
Gabler Research
1
Gabler Research / Business-to-Business-Marketing
1
Handbook of research on retailer-consumer relationship development
1
Handbook of research on tacit knowledge management for organizational success
1
Handbook of research on technology applications for effective customer engagement
1
Handbuch Investor Relations
1
Integriertes Risiko- und Ertragsmanagement : Kunden- und Unternehmenswert zwischen Risiko und Ertrag
1
Interdisciplinary management research XVI ; 1
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of quality and service sciences
1
Knowledge, learning and innovation : research insights on cross-sector collaborations
1
Kundenorientierung und Kundenservice in der Touristik : Reisende an allen Touchpoints begeistern und Urlaub zum ganzheitlichen Erlebnis machen
1
Making a difference through marketing : a quest for diverse perspectives
1
Marketing, Verkauf
1
Marktorientierte Unternehmensführung
1
Omnichannel approach to co-creating customer experiences through metaverse platforms
1
Relationship Marketing : Standortbestimmung und Perspektiven ; mit 13 Tabellen
1
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
1
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
1
Schriftenreihe Strategisches Management
1
Selected papers July 2010 Business & Economics Society International Conference ; Volume 2, issue 2
1
Sicher zur Innovation : mit offenen Innovationsprozessen zum erfolgreichen Produkt
1
Strategie und Technik des Automobilmarketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
60
Showing
1
-
10
of
60
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Omnichannel retailing : a comprehensive exploration of integration, customer engagement, and market share in today's retail
Taneja, Sanjay
;
Shukla, Rishi Prakash
- In:
Omnichannel approach to co-creating customer …
,
(pp. 60-76)
.
2024
Persistent link: https://www.econbiz.de/10014531493
Saved in:
2
Connecting the dots between e-CRM and customer loyalty : mediating role of perceived value and customer support
Turulja, Lejla
;
Činjarević, Merima
- In:
Handbook of research on technology applications for …
,
(pp. 123-140)
.
2021
Persistent link: https://www.econbiz.de/10012307778
Saved in:
3
Quality strategies for customer loyalty in an e-service environment : a case of m-banking customers
Vasudeva, Savdeep
- In:
Strategies and tools for managing connected consumers
,
(pp. 46-69)
.
2020
Persistent link: https://www.econbiz.de/10012106733
Saved in:
4
Impact of tourists' socio-demographic factors and number of previous visits on attitudinal loyalty : simultaneous testing of three loyalty types
Laškarin Ažić, Marina
;
Galičic, Vlado
-
2020
Persistent link: https://www.econbiz.de/10012601656
Saved in:
5
Connected Cars als Instrument des Customer Relationship Managements
Holland, Heinrich
- In:
Dialogmarketing Perspektiven 2018/2019 : Tagungsband …
,
(pp. 67-92)
.
2019
Persistent link: https://www.econbiz.de/10011999956
Saved in:
6
The practicable aspect of the Omni-channel retailing strategy and its impact on customer loyalty
Christoforou, Tandy
;
Melanthiou, Yioula
- In:
The synergy of business theory and practice : advancing …
,
(pp. 239-260)
.
2019
Persistent link: https://www.econbiz.de/10012105754
Saved in:
7
The development of interpersonal trust between the consultant and client in the course of the consulting process
Mauerer, Christian
- In:
Advances in consulting research : recent findings and …
,
(pp. 273-298)
.
2019
Persistent link: https://www.econbiz.de/10011928516
Saved in:
8
Relationships among service quality, customer satisfaction, word-of-mouth, and customer loyalty : a case study of minimarkets with halal positioning, Jakarta, Indonesia
Aji, Bagus Wicaksono
;
Sri Daryanti
- In:
Business and management issues in the global and …
,
(pp. 279-291)
.
2019
Persistent link: https://www.econbiz.de/10012311744
Saved in:
9
Digital marketing : relationship between real Madrid's actions and brand promotion and customer loyalty
Mota, Cesar Silvério Pereira da
;
Isaías, Pedro
- In:
User innovation and the entrepreneurship phenomenon in …
,
(pp. 28-49)
.
2018
Persistent link: https://www.econbiz.de/10011761709
Saved in:
10
Influencing factors in customers' intention to re-visit resort hotels : the roles of customer experience management and customer value
Luturlean, Bachruddin Saleh
;
Hurriyati, Ratih
;
Wibowo, …
- In:
Knowledge, learning and innovation : research insights …
,
(pp. 191-207)
.
2018
Persistent link: https://www.econbiz.de/10011738038
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->