//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenintegration"
~type_genre:"Accompanied by computer file"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundengewinnung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Kundenintegration
Kundengewinnung
86
Customer acquisition
85
Beziehungsmarketing
45
Relationship marketing
45
Customer value
13
Kundenwert
13
USA
13
United States
13
Consumer behaviour
12
Konsumentenverhalten
12
Customer satisfaction
10
Kundenzufriedenheit
10
Deutschland
9
Germany
9
Marketing management
8
Marketingmanagement
8
Online-Marketing
7
customer acquisition
7
E-commerce
6
Electronic Commerce
6
Internet marketing
6
Takeover
6
Theorie
6
Theory
6
Übernahme
6
Customer integration
5
Customer retention
5
Dienstleistungsqualität
5
Salespeople
5
Service quality
5
Verkaufspersonal
5
Bank marketing
4
Bankmarketing
4
Marketing theory
4
Marketingtheorie
4
Online retailing
4
Online-Handel
4
Selling
4
Social Web
4
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Accompanied by computer file
Aufsatz in Zeitschrift
Article in journal
4
Hochschulschrift
3
Collection of articles of several authors
2
Sammelwerk
2
Thesis
2
Aufsatzsammlung
1
Checkliste
1
Elektronischer Datenträger als Beilage
1
Guidebook
1
Handbook
1
Handbuch
1
Ratgeber
1
more ...
less ...
Language
All
English
4
German
1
Author
All
Harman, David M.
1
Joshi, Amit M.
1
Li, Zhuyuan
1
Markey, Rob
1
Na, Sanggyun
1
Ott, John
1
Porter, Michael C.
1
Toit, Gerard du
1
Vom Hofe, Renate
1
You, Ya
1
Zheng, Run
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
2
Journal of advertising
1
Strategy & leadership : a publication of Strategic Leadership Forum
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How customer engagement in the live-streaming affects purchase intention and customer acquisition, e-tailer's perspective
Zheng, Run
;
Li, Zhuyuan
;
Na, Sanggyun
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366293
Saved in:
2
Your receipt is in the bag : service and temporal effects as factors of customer engagement formation during acquisition
Harman, David M.
;
Porter, Michael C.
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648866
Saved in:
3
The impact of user-generated content and traditional media on customer acquisition and retention
You, Ya
;
Joshi, Amit M.
- In:
Journal of advertising
49
(
2020
)
3
,
pp. 213-233
Persistent link: https://www.econbiz.de/10012260459
Saved in:
4
Die 150 besten Checklisten zum Kundenmanagement : Kundenanalyse und -bewertung ; Kundenprofile und Kaufverhalten ; Kundenbindung und Customer-Relationship-Management
Vom Hofe, Renate
-
2008
Persistent link: https://www.econbiz.de/10003597500
Saved in:
5
Winning new customers using loyalty-based segmentation
Markey, Rob
;
Ott, John
;
Toit, Gerard du
- In:
Strategy & leadership : a publication of Strategic …
35
(
2007
)
3
,
pp. 32-37
Persistent link: https://www.econbiz.de/10003497150
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->