//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Lebensmittelmarkt"
~subject:"Markenführung"
~subject:"Markenimage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fertiggericht"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Lebensmittelmarkt
Markenführung
Markenimage
Convenience Food
104
Convenience food
95
Consumer behaviour
49
Konsumentenverhalten
49
USA
21
United States
21
Eating habit
15
Ernährungsverhalten
15
Deutschland
14
Ernährungsindustrie
14
Food consumption
14
Food industry
14
Lebensmittelkonsum
14
Food
12
Lebensmittel
12
Food market
11
Germany
10
Großbritannien
9
United Kingdom
9
Brand image
8
Theorie
8
Theory
8
Breakfast cereals
6
Demand
6
Experiment
6
Frühstückszerealien
6
Innovation
6
Italien
6
Italy
6
Nachfrage
6
2002-2012
5
2003-2013
5
Brand management
5
Food retailing
5
Forecast
5
Lebensmitteleinzelhandel
5
Market research
5
more ...
less ...
Online availability
All
Undetermined
2
Free
1
Type of publication
All
Article
18
Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Market information
10
Marktinformation
10
Aufsatz im Buch
3
Book section
3
Hochschulschrift
3
Bibliografie enthalten
2
Bibliography included
2
Case study
2
Fallstudie
2
Thesis
2
Dissertation u.a. Prüfungsschriften
1
Graue Literatur
1
Mikroform
1
Non-commercial literature
1
Umfrage
1
more ...
less ...
Language
All
English
20
German
5
Author
All
Baumann, Ernst J.
2
Bergmann, Karin
2
Goldfarb, Avi
2
Moorthy, Sridhar
2
Anesbury, Zachary
1
Block, Lauren G.
1
Jakubanecs, Alexander
1
Kemps, Eva
1
Lu, Qiang
1
Lu, Steven Qiang
1
Madzharov, Adriana V.
1
Meshreki, Hakim A.
1
Mourad, Maha
1
Nieminen, Juuso
1
Palo-Oja, Outi-Maaria
1
Stocchi, Lara
1
Supphellen, Magne
1
Troye, Sigurd V.
1
Wagner, Katja
1
Wang, Edward Shih-tse
1
more ...
less ...
Institution
All
Axel-Springer-Verlag <Berlin> / Marketing Anzeigen
1
Published in...
All
Consumer goods Europe
10
Europäische Hochschulschriften / 5
2
CSR und Lebensmittelwirtschaft : nachhaltiges Wirtschaften entlang der Food Value Chain
1
Cases on branding strategies and product development : successes and pitfalls
1
Diversity in European marketing : text and cases
1
Gesunde Ernährung
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of food products marketing
1
Journal of retailing and consumer services
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
South Asian journal of business and management cases
1
more ...
less ...
Source
All
ECONIS (ZBW)
22
USB Cologne (EcoSocSci)
2
Showing
1
-
10
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Healthy and delicious : responsible branding of snacks
Palo-Oja, Outi-Maaria
;
Nieminen, Juuso
- In:
South Asian journal of business and management cases
11
(
2022
)
2
,
pp. 105-118
Persistent link: https://www.econbiz.de/10013384410
Saved in:
2
The effect of mental availability on snack food choices
Stocchi, Lara
;
Kemps, Eva
;
Anesbury, Zachary
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012502693
Saved in:
3
Knorr : nachhaltige Beschaffung von Zutaten als zentraler Bestandteil der Geschäfts- und Markenstrategie
Wagner, Katja
- In:
CSR und Lebensmittelwirtschaft : nachhaltiges …
,
(pp. 303-313)
.
2016
Persistent link: https://www.econbiz.de/10011516635
Saved in:
4
Simply food : the crossroads in front of a new-born food brand
Meshreki, Hakim A.
;
Mourad, Maha
- In:
Cases on branding strategies and product development : …
,
(pp. 165-177)
.
2015
Persistent link: https://www.econbiz.de/10010504642
Saved in:
5
The consumer as a co-producer and prosumer : convenience food marketing
Troye, Sigurd V.
;
Supphellen, Magne
;
Jakubanecs, Alexander
- In:
Diversity in European marketing : text and cases
,
(pp. 179-192)
.
2012
Persistent link: https://www.econbiz.de/10009531587
Saved in:
6
Effects of product unit image on consumption of snack foods
Madzharov, Adriana V.
;
Block, Lauren G.
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
4
,
pp. 398-409
Persistent link: https://www.econbiz.de/10008728855
Saved in:
7
Impact of multiple perceived value on consumers' brand preference and purchase intention : a case of snack foods
Wang, Edward Shih-tse
- In:
Journal of food products marketing
16
(
2010
)
4
,
pp. 386-397
Persistent link: https://www.econbiz.de/10008698935
Saved in:
8
Measuring brand value in an equilibrium framework
Goldfarb, Avi
;
Lu, Qiang
;
Moorthy, Sridhar
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
1
,
pp. 69-86
Persistent link: https://www.econbiz.de/10003858540
Saved in:
9
Convenience eating - France
In:
Consumer goods Europe
(
2008
)
547
Persistent link: https://www.econbiz.de/10003756322
Saved in:
10
Convenience eating - Germany
In:
Consumer goods Europe
(
2008
)
547
Persistent link: https://www.econbiz.de/10003756323
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->