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Logit-Modell
Beziehungsmarketing
9
Game theory
9
Kundenbindungsprogramm
9
Loyalty program
9
Relationship marketing
9
Spieltheorie
9
Lieferkette
6
Supply chain
6
Inventory model
5
Lagerhaltungsmodell
5
Logit model
5
Theorie
5
Theory
5
Mathematical programming
4
Mathematische Optimierung
4
Loyalty programs
3
Operations Research
3
Operations research
3
Assembly-line production
2
Asymmetric information
2
Asymmetrische Information
2
Consumer behaviour
2
Diversification
2
Diversifikation
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Erfolgsfaktor
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Ergonomics
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Ergonomie
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Fließfertigung
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Iterative algorithm
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Konsumentenverhalten
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Lieferantenmanagement
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Markov chain
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Markov-Kette
2
Multi-criteria analysis
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Multikriterielle Entscheidungsanalyse
2
Multinomial logit models
2
Nichtlineare Optimierung
2
Nonlinear programming
2
OR in marketing
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English
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Zolfaghari, Saeed
5
Bazargan, Amirhossein
4
Karray, Salma
4
Gandomi, Amir H.
1
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Computational management science
1
European journal of operational research : EJOR
1
International journal of production economics
1
Journal of the Operational Research Society
1
Omega : the international journal of management science
1
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ECONIS (ZBW)
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Can restrictions on redemption timing boost profitability of loyalty programs in competitive environments?
Bazargan, Amirhossein
;
Karray, Salma
;
Zolfaghari, Saeed
- In:
Computational management science
18
(
2021
)
1
,
pp. 99-124
Persistent link: https://www.econbiz.de/10012487049
Saved in:
2
Should competing firms offer "buy n times, get one free" loyalty programs? : a game-theoretic analysis
Bazargan, Amirhossein
;
Zolfaghari, Saeed
;
Karray, Salma
- In:
Journal of the Operational Research Society
71
(
2020
)
2
,
pp. 280-300
Persistent link: https://www.econbiz.de/10012215727
Saved in:
3
To tier or not to tier : an analysis of multitier loyalty programs׳ optimality conditions
Gandomi, Amir H.
;
Zolfaghari, Saeed
- In:
Omega : the international journal of management science
74
(
2018
),
pp. 20-36
Persistent link: https://www.econbiz.de/10011782096
Saved in:
4
"Buy n times, get one free" loyalty cards : are they profitable for competing firms? : a game theoretic analysis
Bazargan, Amirhossein
;
Karray, Salma
;
Zolfaghari, Saeed
- In:
European journal of operational research : EJOR
265
(
2018
)
2
,
pp. 621-630
Persistent link: https://www.econbiz.de/10011811462
Saved in:
5
Modeling reward expiry for loyalty programs in a competitive market
Bazargan, Amirhossein
;
Karray, Salma
;
Zolfaghari, Saeed
- In:
International journal of production economics
193
(
2017
),
pp. 352-364
Persistent link: https://www.econbiz.de/10011758455
Saved in:
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