//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenimage"
~subject:"Product management"
~subject:"Wahrnehmung"
~subject:"Ästhetik"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product design"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Product management
Wahrnehmung
Ästhetik
Product design
683
Produktgestaltung
683
Theorie
94
Theory
94
Innovation
90
New product development
80
Produktentwicklung
80
Consumer behaviour
69
Konsumentenverhalten
69
Innovation management
62
Innovationsmanagement
62
USA
55
United States
55
Deutschland
43
Germany
43
Perception
30
Product life cycle
28
Produktlebenszyklus
28
Environmental management
27
Umweltmanagement
27
Beziehungsmarketing
24
Packaging
24
Relationship marketing
24
Verpackung
24
Brand management
23
Customer integration
23
Kundenintegration
23
Markenführung
23
Knowledge management
21
Wissensmanagement
21
Ergonomics
20
Ergonomie
20
Brand image
19
Creativity
19
Kreativität
19
Produktmanagement
19
Aesthetics
18
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
80
Type of publication (narrower categories)
All
Aufsatz im Buch
Article in journal
221
Aufsatz in Zeitschrift
221
Book section
80
Hochschulschrift
28
Thesis
25
Graue Literatur
22
Non-commercial literature
22
Arbeitspapier
11
Collection of articles of several authors
11
Sammelwerk
11
Working Paper
11
Aufsatzsammlung
10
Bibliografie enthalten
3
Bibliography included
3
Conference proceedings
3
Handbook
3
Handbuch
3
Konferenzschrift
3
Lehrbuch
3
Textbook
3
Case study
2
Fallstudie
2
Article
1
Conference paper
1
Konferenzbeitrag
1
Mikroform
1
Ratgeber
1
more ...
less ...
Language
All
English
63
German
18
Author
All
Schifferstein, Hendrik N. J.
3
Foscht, Thomas
2
Hansen, Per H.
2
Maloles, Cesar
2
Raghubir, Priya
2
Roesler, Axel
2
Rösler, Axel
2
Schloffer, Judith
2
Schmitt, Bernd
2
Sinha, Indrajit
2
Spence, Charles
2
Woods, David
2
Ackerman, Joshua
1
Bajaj, Aditi
1
Battarbee, Katja
1
Been, Iris de
1
Bender, Thomas
1
Bodin Danielsson, Christina
1
Boess, Stella
1
Bond, Samuel
1
Borner, Joachim
1
Boya, Ünal Ö.
1
Brakus, J. Joško
1
Broadberry, Stephen N.
1
Brocchi, Davide
1
Buch, Ute von
1
Butter, Reinhart
1
Cardello, Armand V.
1
Carroll, John M.
1
Champion, Michael
1
Charness, Neil
1
Chitturi, Ravi
1
Clarkson, John
1
Cupchik, Gerald C.
1
Desmet, Pieter
1
Draser, Bernd
1
Egmond, René van
1
Eisenman, Micki
1
Eklund, Jörgen
1
Esch, Franz-Rudolf
1
more ...
less ...
Published in...
All
Product experience
26
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
14
Kreativwirtschaft : Design, Mode, Medien, Games, Kommunikation, kulturelles Erbe
2
The PDMA handbook of new product development
2
Trademarks, brands, and competitiveness
2
Aestetics and style in strategy
1
Audio-Branding : Entwicklung, Anwendung, Wirkung akustischer Identitäten in Werbung, Medien und Gesellschaft
1
Brand the Future : systematische Markenentwicklung im B2B
1
CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
1
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
1
Design Management konkret
1
Die informatisierte Service-Ökonomie : Veränderungen im privaten und öffentlichen Sektor
1
Facilities management and corporate real estate management as value drivers : how to manage and measure adding value
1
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Fallstudien zum Internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
1
Handbook of new product development management
1
Handbook on brand and experience management
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Instrumente nachhaltigen Wirtschaftens in der Unternehmenspraxis
1
Kommunikation und Krise : wie Entscheider die Wirklichkeit definieren
1
Medienkultur im digitalen Wandel : Prozesse, Potenziale, Perspektiven
1
Migration von Wertschöpfung : zur Zukunft von Produktion und Entwicklung in Deutschland ; acatech Workshop, Hannover, 8. Mai 2007
1
Multi-channel marketing, branding and retail design : new challenges and opportunities
1
Multisensory packaging : designing new product experiences
1
Neuroökonomie : Grundlagen - Methoden - Anwendungen
1
Personality, design and marketing : matching design to customer personal preferences
1
Profiting from diversity : the business advantages and the obstacles to achieving diversity
1
Sensory marketing : research on the sensuality of products
1
Strategie und Technik des Automobilmarketing
1
Sustainability in manufacturing : recovery of resources in product and material cycles
1
The Oxford handbook of the Italian economy since unification
1
The aging consumer : perspectives from psychology and economics
1
Toyota by Toyota : reflections from the inside leaders on the techniques that revolutionized the industry
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
Visual merchandising : the image of selling
1
Vorträge zur Hochschultagung 2009 der Agrar- und Ernährungswissenschaftlichen Fakultät der Christian-Albrechts-Universität zu Kiel
1
Working on innovation
1
Zukunftsorientiertes QMS - eine Facette des Wuppertaler Generic-Managementsystem-Konzeptes
1
Ökonomie der Buchindustrie : Herausforderungen in der Buchbranche erfolgreich managen
1
more ...
less ...
Source
All
ECONIS (ZBW)
80
Showing
1
-
10
of
80
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A rising tide lifts all boats : the origins of institutionalized aesthetic innovation
Eisenman, Micki
;
Simons, Tal
- In:
Aestetics and style in strategy
,
(pp. 141-170)
.
2021
Persistent link: https://www.econbiz.de/10012427884
Saved in:
2
The multisensory analysis of product packaging framework
Velasco, Carlos
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 191-223)
.
2019
Persistent link: https://www.econbiz.de/10011958993
Saved in:
3
Ästhetik, Digitalisierung und Konsum: mehr Umsatz durch Genuinität?
Knödler, Hermann
;
Martach, Swantje
- In:
Die informatisierte Service-Ökonomie : Veränderungen …
,
(pp. 155-181)
.
2018
Persistent link: https://www.econbiz.de/10011903588
Saved in:
4
Productivity
Been, Iris de
;
Voordt, Dorotheus Johannes van der
; …
- In:
Facilities management and corporate real estate …
,
(pp. 140-158)
.
2017
Persistent link: https://www.econbiz.de/10011541556
Saved in:
5
Personality communicated in children's digital and non-digital drawings : inferences for marketing research
Harris, Judi
- In:
Personality, design and marketing : matching design to …
,
(pp. 64-82)
.
2017
Persistent link: https://www.econbiz.de/10011614166
Saved in:
6
Design als Markenanker
Renner, Reinhard
;
Schweig, Ulrich
- In:
Brand the Future : systematische Markenentwicklung im B2B
,
(pp. 151-164)
.
2017
Persistent link: https://www.econbiz.de/10011565745
Saved in:
7
Branding : at the heart of the relationship between product marketing and design
Hemonnet-Goujot, Aurélie
;
Manceau, Delphine
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 3-30)
.
2016
Persistent link: https://www.econbiz.de/10011582558
Saved in:
8
Pontiac hood ornaments : marketing the chief
Hadler, Mona
- In:
Visual merchandising : the image of selling
,
(pp. 77-93)
.
2016
Persistent link: https://www.econbiz.de/10011584074
Saved in:
9
Implications of haptic experience for product and environmental design
Ackerman, Joshua
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 3-25)
.
2016
Persistent link: https://www.econbiz.de/10011593183
Saved in:
10
Blue-washing the green halo : how colors color ethical judgments
Sundar, Aparna
;
Kellaris, James J.
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 63-74)
.
2016
Persistent link: https://www.econbiz.de/10011593188
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->