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Markenimage
Consumer behaviour
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Luxury goods
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Luxusgüter
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Elderly people
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Ältere Menschen
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Fashion
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Luxusgut
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Markenpolitik
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Amatulli, Cesare
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Guido, Gianluigi
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Mileti, Antonio
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Nataraajan, Rajan
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Peluso, Alessandro M.
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Pino, Giovanni
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Global marketing strategies for the promotion of luxury goods
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
Saved in:
2
The relationship between fast fashion and luxury brands : an exploratory study in the UK market
Amatulli, Cesare
;
Mileti, Antonio
;
Speciale, Vincenzo
; …
- In:
Global marketing strategies for the promotion of luxury …
,
(pp. 244-265)
.
2016
Persistent link: https://www.econbiz.de/10011484700
Saved in:
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