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~subject:"Market concentration"
~subject:"Target group"
~type_genre:"Article in journal"
~type_genre:"Bibliography included"
~type_genre:"Mehrbändiges Werk"
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1
Die neue MedienNutzer-Typologie MNT 2.0
Oehmichen, Ekkehardt
- In:
Media-Perspektiven
(
2007
)
5
,
pp. 226-234
Persistent link: https://www.econbiz.de/10003484927
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2
MNT 2.0 - zur Weiterentwicklung der MedienNutzerTypologie : Veränderungen gegenüber der MNT 98
Hartmann, Peter H.
;
Höhne, Inga
- In:
Media-Perspektiven
(
2007
)
5
,
pp. 235-241
Persistent link: https://www.econbiz.de/10003484967
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3
Radionutzung und MNT 2.0 : eine erste Analyse auf Basis der weiterentwickelten MedienNutzerTypologie
Egger, Andreas
;
Windgasse, Thomas
- In:
Media-Perspektiven
(
2007
)
5
,
pp. 255-263
Persistent link: https://www.econbiz.de/10003485022
Saved in:
4
Market structure, viewer welfare, and advertising rates in local broadcast television markets
Brown, Keith C.
- In:
Economics letters
86
(
2005
)
3
,
pp. 331-337
Persistent link: https://www.econbiz.de/10002680045
Saved in:
5
A theory of broadcast media concentration and commercial advertising
Cunningham, Brendan M.
;
Alexander, Peter J.
- In:
Journal of public economic theory
6
(
2004
)
4
,
pp. 557-575
Persistent link: https://www.econbiz.de/10002343793
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