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~subject:"Market research"
~subject:"Relationship marketing"
~type_genre:"Textbook"
~type_genre:"Übersichtsarbeit"
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Liber amicorum Prof[essor] D[octo]r Pierre-Henri Virenque : gewoon hoogleraar aan de Universiteit Antwerpen (UFSIA) ; opstellen angebooden ter gelegenheid van zijn emeritaat
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ECONIS (ZBW)
69
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11
Das Marketingkonzept im St. Galler Management-Modell
Bieger, Thomas
-
2015
-
2., erweiterte Auflage
Persistent link: https://www.econbiz.de/10011656341
Saved in:
12
Marketing : a relationship perspective
Hollensen, Svend
;
Opresnik, Marc Oliver
-
2015
-
Second edition
Persistent link: https://www.econbiz.de/10014009182
Saved in:
13
Marketing concept - the St. Gallen management approach
Bieger, Thomas
-
2015
-
1st edition
Persistent link: https://www.econbiz.de/10014010596
Saved in:
14
Moderne Marketing-Kommunikation : System - Prozess - Management
Tropp, Jörg
-
2014
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10014007180
Saved in:
15
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
13. ed
Persistent link: https://www.econbiz.de/10009512077
Saved in:
16
Consumer behavior : building marketing strategy
Hawkins, Del I.
;
Mothersbaugh, David L.
-
2013
-
12th ed
Persistent link: https://www.econbiz.de/10009530032
Saved in:
17
CRM : the foundation of contemporary marketing strategy
Baran, Roger J.
;
Galka, Robert J.
-
2013
Persistent link: https://www.econbiz.de/10009728028
Saved in:
18
Marketing : defined, explained, applied
Levens, Michael
-
2012
-
2nd ed., internat. ed
Persistent link: https://www.econbiz.de/10008991793
Saved in:
19
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2012
-
12th ed., international ed.
Persistent link: https://www.econbiz.de/10009008485
Saved in:
20
Basic marketing research : integration of social media
Malhotra, Naresh K.
-
2012
-
4. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009301814
Saved in:
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