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~subject:"Marketing"
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Marketing
Absatz
4
Absatzpolitik
4
Marketingmanagement
3
Industriebetrieb
2
Kongress
2
Management
2
Marketing management
2
Marktforschung
2
Marktsegmentierung
2
USA
2
Absatztechnik
1
B-to-B-Marketing
1
Betriebsführung
1
Betriebsleiter
1
Betriebsmaterialwirtschaft
1
Bewaffneter Konflikt
1
Bewertung
1
Business-to-business marketing
1
Controlling
1
Einführung
1
Einkaufspolitik
1
Entmilitarisierung
1
Eskalation
1
Experimentelle Psychologie
1
Führungskraft
1
Großbritannien
1
Implementation
1
Industrie
1
Interaktion
1
Kaufverhalten
1
Konflikt
1
Market segmentation
1
Marketingstrategie
1
Neurose
1
Organisation
1
Pittsburgh <Pa., 1976>
1
Selling
1
Spiel
1
Strategisches Management
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Book / Working Paper
7
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English
8
Author
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Bonoma, Thomas V.
8
Shapiro, Benson P.
2
Clark, Bruce H.
1
Crittenden, Victoria Lynn
1
Kosnik, Thomas J.
1
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Marketing strategy organization and implementation
1
Source
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
4
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1
Managing marketing implementation
Bonoma, Thomas V.
;
Crittenden, Victoria Lynn
-
2009
Persistent link: https://www.econbiz.de/10003836664
Saved in:
2
Marketing management : text and cases
Bonoma, Thomas V.
(
ed.
);
Kosnik, Thomas J.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10013481752
Saved in:
3
Marketing performance assessment
Bonoma, Thomas V.
;
Clark, Bruce H.
-
1988
Persistent link: https://www.econbiz.de/10004173441
Saved in:
4
The marketing edge : making strategies work
Bonoma, Thomas V.
-
1985
-
1. print.
Persistent link: https://www.econbiz.de/10004776828
Saved in:
5
Managing marketing : text, cases, and readings
Bonoma, Thomas V.
-
1984
Persistent link: https://www.econbiz.de/10000149314
Saved in:
6
Managing marketing : text, cases and readings
Bonoma, Thomas V.
-
1984
Persistent link: https://www.econbiz.de/10004138148
Saved in:
7
Segmenting the industrial market
Bonoma, Thomas V.
;
Shapiro, Benson P.
-
1983
Persistent link: https://www.econbiz.de/10000664026
Saved in:
8
Segmenting the industrial market
Bonoma, Thomas V.
;
Shapiro, Benson P.
-
1983
Persistent link: https://www.econbiz.de/10004773962
Saved in:
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