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~subject:"Marketing management"
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Marketing management
USA
9
United States
9
Theorie
8
Theory
8
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7
United Kingdom
7
Market research
6
Marketingmanagement
6
Brands
5
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5
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Environmental Economics and Policy
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Japan
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Marketingstrategie
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Positionierung <Marketing>
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Risikomanagement
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Risk management
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Wettbewerbsstrategie
3
Agraraußenhandel
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Betriebswirtschaftslehre
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Saunders, John A.
5
Wong, Veronica
4
Armstrong, Gary
3
Kotler, Philip
3
Doyle, Peter
2
Hooley, Graham J.
1
Piercy, Nigel
1
Saunders, John
1
Walther, Werner
1
Wright, L.
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wi - Wirtschaft
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
wi - Wirtschaft / Marketing
1
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ECONIS (ZBW)
6
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1
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Wong, Veronica
; …
-
2011
-
5., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008657112
Saved in:
2
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2007
-
4., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003376374
Saved in:
3
Marketing strategy and competitive positioning
Hooley, Graham J.
-
2004
-
3. ed
Persistent link: https://www.econbiz.de/10001782878
Saved in:
4
Grundlagen des Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
5
A comparative study of British, US and Japanese marketing strategies in the British market
Doyle, Peter
- In:
International journal of research in marketing : IJRM ; …
5
(
1988
)
3
,
pp. 171-184
Persistent link: https://www.econbiz.de/10001069426
Saved in:
6
Japanese marketing strategies in the UK : a comparative study
Doyle, Peter
;
Saunders, John
;
Wong, Veronica
- In:
Journal of international business studies : JIBS ; an …
17
(
1986
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10003533679
Saved in:
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