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Marketingmanagement
Distribution channel
8
Vertriebsweg
8
Absatzweg
7
Marketing
7
Marketing management
6
Theorie
6
Theory
6
Marketing theory
3
Marketingtheorie
3
Confidence
2
E-commerce
2
Electronic Commerce
2
Internet marketing
2
Marketing systems
2
Online-Marketing
2
Social relations
2
Soziale Beziehungen
2
USA
2
United States
2
Vertikales Marketing
2
Vertrauen
2
Vertriebsorganisation
2
A general theory of marketing
1
Austauschtheorie
1
B-to-B-Marketing
1
Behaviour
1
Betriebswirtschaftliche Einführungsschrift
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Branding
1
Broadened marketing
1
Broadening marketing
1
Broadening of marketing
1
Business-to-business marketing
1
Competition
1
Consumer behaviour
1
Cooperation
1
Corporate culture
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Ansary, Adel I. el-
5
Stern, Louis W.
3
Frost, Raymond
2
Lazer, William
2
Palmatier, Robert W.
2
Shaw, Eric H.
2
Strauss, Judy
2
Ansary, Adel I.
1
Ansary, Adel I. el
1
Brown, James R.
1
El-Ansary, Adel
1
Kotler, Philip
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AMS review : official publication of the Academy of Marketing Science
2
Always learning
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ECONIS (ZBW)
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1
Marketing channel strategy : an omni-channel approach
Palmatier, Robert W.
;
Sivadas, Eugene
;
Stern, Louis W.
; …
-
2020
-
Ninth edition
Persistent link: https://www.econbiz.de/10012056833
Saved in:
2
A marketing identity is flourishing
Levy, Sidney J.
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 18-19
Persistent link: https://www.econbiz.de/10011919201
Saved in:
3
Why broadened marketing has enriched marketing
Kotler, Philip
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 20-22
Persistent link: https://www.econbiz.de/10011919210
Saved in:
4
Marketing channel strategy
Palmatier, Robert W.
;
Stern, Louis W.
;
Ansary, Adel I. el-
-
2015
-
8. ed., global ed.
Persistent link: https://www.econbiz.de/10010405005
Saved in:
5
E-marketing
Strauss, Judy
;
Ansary, Adel I. el-
;
Frost, Raymond
-
2006
-
4. ed., internat. ed
Persistent link: https://www.econbiz.de/10002404895
Saved in:
6
E-marketing
Strauss, Judy
;
Ansary, Adel I. el
;
Frost, Raymond
-
2003
-
3rd ed
Persistent link: https://www.econbiz.de/10001702215
Saved in:
7
Management in marketing channels
Stern, Louis W.
-
1989
Persistent link: https://www.econbiz.de/10014369208
Saved in:
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