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~subject:"Marktforschung"
~type_genre:"Bibliografie enthalten"
~type_genre:"Conference proceedings"
~type_genre:"Fallstudiensammlung"
~type_genre:"Glossary included"
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988
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417
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270
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2
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2
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2
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2
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2
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2
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2
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2
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1
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
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Conference on Marketing and Research under a New World Order <1992, Tokio>
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
International Conference on Ernest Dichter and Motivation Research <1, 2005, Wien>
1
International Marketing Conference <1986, Singapur>
1
Internationale Tourismus-Börse <25, 1991, Berlin>
1
Kyi͏̈vs'kyj nacional'nyj torhovel'no-ekonomičnyj universytet
1
NetLibrary, Inc
1
Seminar on European Agri-Business under Pressure: Understanding Anticipating and Acting through Market Research <1996, Brüssel>
1
Studienkreis für Tourismus
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Symposium on Research in Marketing and Entrepreneurship <1992, Fontainebleu; Chicago, Ill.>
1
University of Illinois at Chicago / Institute for Entrepreneurial Studies
1
Warwick Business School
1
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
Workshop über Statistik und Verkehr <10, 2000, Heilbronn>
1
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Forschungsbericht / Forschungsgruppe für Innovation und Technologische Voraussage am Lehrstuhl für Industriebetriebslehre des Fachbereichs Wirtschafts- und Sozialwissenschaften an der Friedrich-Alexander-Universität Erlangen-Nürnberg
1
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1
Göttinger Handelswissenschaftliche Schriften e.V. : GHS
1
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1
Innovative Unternehmensführung : Planung, Durchführung und Kontrolle von Innovationen
1
International series in quantitative marketing : ISQM
1
Journal of marketing management : MM
1
Kohlhammer-Edition Marketing
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1
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1
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1
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1
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1
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1
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ECONIS (ZBW)
74
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Marketing at the confluence between entertainment and analytics ; Volume 1
Rossi, Patricia
(
ed.
)
-
World Marketing Congress <19., 2016, Paris>
-
2017
Persistent link: https://www.econbiz.de/10011660717
Saved in:
2
Marketing at the confluence between entertainment and analytics ; Volume 2
Rossi, Patricia
(
ed.
)
-
World Marketing Congress <19., 2016, Paris>
-
2017
Persistent link: https://www.econbiz.de/10011660718
Saved in:
3
Special issue: Academy of Marketing Conference 2016 : radical financial services marketing
Academy of Marketing / Conference <49., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011747424
Saved in:
4
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
5
Special issue: Academy of Marketing Conference 2015
Robson, Julie
(
ed.
);
Waite, Kathryn
(
ed.
); …
-
Academy of Marketing / Conference <48., 2015, Limerick, …
-
2016
Persistent link: https://www.econbiz.de/10011537453
Saved in:
6
Special issue: Academy of Marketing Conference 2014 : Marketing dimensions ; people, places and spaces
Robson, Julie
(
contributor
)
-
Academy of Marketing
-
2015
Persistent link: https://www.econbiz.de/10011405127
Saved in:
7
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
8
Cutting-edge marketing analytics : real world cases and data sets for hands on learning
Venkatesan, Rajkumar
;
Farris, Paul W.
;
Wilcox, Ronald T.
-
2015
Persistent link: https://www.econbiz.de/10013474941
Saved in:
9
Marketing dynamism and sustainability : things change, things stay the same ... ; proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference ; New Orleans, LA, US...
Robinson, Leroy
(
ed.
)
-
2015
-
Reprint from original edition
Persistent link: https://www.econbiz.de/10011398331
Saved in:
10
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
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