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New product development
Innovation
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external learning
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internal learning
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China
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Awwad, Abdulkareem
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Akroush, Dr. Mamoun N.
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Akroush, Mamoun N.
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EuroMed Journal of Business
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EuroMed journal of business
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New product development performance success measures : an exploratory research
Awwad, Abdulkareem
;
Akroush, Mamoun N.
- In:
EuroMed journal of business
11
(
2016
)
1
,
pp. 2-29
Persistent link: https://www.econbiz.de/10011567854
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New product development performance success measures: an exploratory research
Awwad, Abdulkareem
;
Akroush, Dr. Mamoun N.
- In:
EuroMed Journal of Business
11
(
2016
)
1
,
pp. 2-29
performance, NPD
internal
learning
, NPD capabilities improvement, NPD knowledge sharing and NPD marketing performance. The …
Persistent link: https://www.econbiz.de/10014729958
Saved in:
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