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~subject:"Online-Handel"
~type_genre:"Aufsatz im Buch"
~type_genre:"Handbook"
~type_genre:"Sammelwerk"
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Online-Handel
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Bauer, Hans H.
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Atchariyachanvanich, Kanokwan
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Pu, Pearl
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
4
Emotional, sensory, and social dimensions of consumer buying behavior
4
Handbook of research on the platform economy and the evolution of e-commerce
4
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
4
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
4
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
3
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
3
Advances in electronic marketing
3
Contemporary research in e-branding
3
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
3
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
3
Handbook of research on consumer behavior change and data analytics in the socio-digital era
3
Online consumer behavior : theory and research in social media, advertising, and e-tail
3
Produktion - Distribution - Konsum : Auswirkungen von Informations- und Kommunikationstechnologien (IKT) auf Wirtschafts- und Versorgungsverkehr
3
Retailing in emerging markets : a policy and strategy perspective
3
The Routledge companion to digital consumption
3
AI impacts in digital consumer behavior
2
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Brick & mortar shopping in the 21st century
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Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
2
Contemporary issues in digital marketing
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Contemporary research in e-marketing ; 1
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E-adoption and socio-economic impacts : emerging infrastructural effects
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Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
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Handbook of research on digital transformation management and tools
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Handbook of strategic e-business management
2
Impact of e-commerce on consumers and small firms
2
Innovation und Kreativität in Chinas Wirtschaft : deutsch-chinesische Kooperationen: Grundwissen, Erfahrungen und Erkenntnisse
2
Innovative technologies for information resources management
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Marketing in a digital world
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Marketing in the new global order : challenges and opportunities
2
Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza
2
New perspectives on critical marketing and consumer society
2
Omnichannel approach to co-creating customer experiences through metaverse platforms
2
Paradigm Shift in Business : Critical Appraisal of Agile Management Practices
2
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ECONIS (ZBW)
299
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11
Effective brand building in metaverse platform : consumer-based brand equity in a virtual world (CBBE)
Catherine, S.
;
Kiruthiga, V.
;
Suresh, N. V.
;
Gabriel, Reena
- In:
Omnichannel approach to co-creating customer …
,
(pp. 39-48)
.
2024
Persistent link: https://www.econbiz.de/10014531485
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12
An epitome shift in consumer experience : the impact of metaverse on the retail sector
Kiruthiga, V.
;
Catherine, S.
- In:
Omnichannel approach to co-creating customer …
,
(pp. 77-86)
.
2024
Persistent link: https://www.econbiz.de/10014531499
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13
Online marketing in Islamic perspective : the case of Halal companies in Kosovo
Toska, Asdren
- In:
Strategic Islamic Business and Management : Solutions …
,
(pp. 109-123)
.
2024
Persistent link: https://www.econbiz.de/10015047132
Saved in:
14
Identity influence in consumer behavior on the internet
Vats, Ritu
;
Clonia, Reeta
- In:
AI impacts in digital consumer behavior
,
(pp. 112-140)
.
2024
Persistent link: https://www.econbiz.de/10014636265
Saved in:
15
Reinventing influence of artificial intelligence (AI) on digital consumer lensing transforming consumer recommendation model : exploring stimulus artificial intelligence on consume...
Singh, Bhupinder
;
Kaunert, Christian
;
Vig, Komal
- In:
AI impacts in digital consumer behavior
,
(pp. 141-169)
.
2024
Persistent link: https://www.econbiz.de/10014636268
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16
The impact of online pork product attribute combinations on consumer preferences
Zhao, Hanyang
- In:
Economic and business management 2022 : proceedings of …
,
(pp. 94-97)
.
2023
Persistent link: https://www.econbiz.de/10014516177
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17
Seller's liability in online sales of goods
Grigore, Ariadna
- In:
Digital Economy and the Green Revolution : 16th …
,
(pp. 107-114)
.
2023
Persistent link: https://www.econbiz.de/10013533294
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18
The impact of e-commerce on consumer online purchase intention : an evidence from Pakistani consumers
Ashraf, Sadia
;
Iqbal, Muhammad Zahid
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 189-202)
.
2023
Persistent link: https://www.econbiz.de/10013541926
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19
Helping online fashion customers help themselves : personalised recommender systems
Pereira, Artur M.
;
Barros Costa, Evandro de
;
Vieira, Thales
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 17-33)
.
2023
Persistent link: https://www.econbiz.de/10013542055
Saved in:
20
Assessing customer interactions with chatbots in online shopping experiences : an empirical study
Torres, Ana Isabel
;
Delgado, Catarina J. M.
- In:
Promoting organizational performance through 5G and …
,
(pp. 203-223)
.
2023
Persistent link: https://www.econbiz.de/10013475324
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