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~subject:"Place marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
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Search: subject_exact:"Standortmarketing"
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Subject
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Place marketing
Standortpolitik
238
Standortmarketing
232
Location policy
202
Brand management
128
Markenführung
128
Brand image
79
Markenimage
79
Tourism marketing
73
Tourismusmarketing
73
Deutschland
66
Germany
66
Stadtmarketing
60
City marketing
59
Standortwettbewerb
49
Territorial competition
49
Place branding
47
Theorie
44
Theory
44
place branding
36
Tourism
35
Tourismus
35
USA
34
United States
34
Regionalpolitik
32
Regional policy
31
Designation of origin
30
Herkunftsbezeichnung
30
Auslandsinvestition
28
Destination management
28
Destinationsmanagement
28
Foreign investment
28
Regionalentwicklung
25
Betriebliche Standortwahl
23
Consumer behaviour
23
Firm location choice
23
Konsumentenverhalten
23
Regional development
22
Standortfaktor
21
Holiday behaviour
19
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108
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22
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Article
202
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30
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Article in journal
Aufsatzsammlung
Aufsatz in Zeitschrift
204
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121
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121
Graue Literatur
88
Non-commercial literature
88
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55
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Hochschulschrift
43
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24
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14
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10
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7
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7
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5
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3
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3
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3
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2
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2
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2
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2
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Accompanied by computer file
1
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Elektronischer Datenträger
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English
208
German
20
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1
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Melewar, T. C.
7
Foroudi, Pantea
6
Bang, Nguyen
5
Lucarelli, Andrea
5
Warnaby, Gary
5
Dinnie, Keith
4
Foroudi, Mohammad Mahdi
4
Hanna, Sonya
4
Medway, Dominic
4
Rowley, Jennifer
4
Skinner, Heather
4
Stylidis, Dimitrios
4
Bose, Sunny
3
Cassinger, Cecilia
3
Dennis, Charles
3
Gupta, Suraksha
3
Hultman, Magnus
3
Papadopoulos, Nicolas G.
3
Reynolds, Laura
3
Roy, Sanjit
3
Zavattaro, Staci M.
3
Biran, Avital
2
Block, Jürgen
2
Brown, Stephen
2
Bruwer, Johan
2
Campelo, Adriana
2
Charters, Steve
2
Colombo, Stefano
2
Doering, Heike
2
Gertner, Rosane K.
2
Giovanardi, Massimo
2
Goebel, Christiane
2
Gyimóthy, Szilvia
2
Hamm, Rüdiger
2
Hamzaoui-Essoussi, Leila
2
Heslop, Louise A.
2
Jaffe, Eugene D.
2
Koenig-Lewis, Nicole
2
Mauri, Chiara
2
Meffert, Heribert
2
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Institution
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Bundesvereinigung City- und Stadtmarketing Deutschland
2
Edward Elgar Publishing
1
International Colloquium on Place Marketing and Nation Branding <2, 2010, London>
1
Kommunalverband Ruhrgebiet
1
MCI Management Center Innsbruck
1
Universität Kaiserslautern / Lehrstuhl Regionalentwicklung und Raumordnung
1
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All
Journal of business research : JBR
18
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
The journal of product & brand management
8
Marketing theory
7
The marketing review
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The journal of brand management : an international journal
5
Qualitative market research : an international journal
4
International journal of leisure and tourism marketing : IJLTM
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Public management review
3
Africa journal of management
2
Annals of tourism research : ATR ; a social sciences journal
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
International journal of Indian culture and business management : IJICBM
2
International journal of business and globalisation : IJBG
2
International journal of hospitality management
2
Journal of destination marketing & management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
Premier reference source
2
Raumforschung und Raumordnung
2
Springer eBook Collection
2
Total quality management & business excellence
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism and hospitality research : THR
2
Tourism management perspectives : TMP
2
Tourism review
2
Advances in hospitality, tourism, and the service industry (AHTSI) books series
1
Advances in hospitality, tourism, and the services industry (AHTSI) book series
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
African journal of economic and management studies : AJEMS
1
Amfiteatru economic : an economic and business research periodical
1
Arbeitspapiere zur Regionalentwicklung
1
Asia Pacific journal of marketing and logistics
1
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ECONIS (ZBW)
232
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91
Measuring customer-based brand equity of tourism destinations : just a matter of scale?
Leicht, Thomas
- In:
The marketing review
18
(
2018
)
3/4
,
pp. 347-370
Persistent link: https://www.econbiz.de/10012116392
Saved in:
92
Attracting investments and companies : federal multi-level collaboration in Switzerland and Canada
Vuignier, Renaud
- In:
Journal of international commerce, economics and policy
9
(
2018
)
3
,
pp. 1-30
Persistent link: https://www.econbiz.de/10012016685
Saved in:
93
Contingent self-definition and amorphous regions : a dynamic approach to place brand architecture
Dinnie, Keith
- In:
Marketing theory
18
(
2018
)
1
,
pp. 31-53
Persistent link: https://www.econbiz.de/10011825450
Saved in:
94
Impact of place brand names on destination image
Gertner, Rosane K.
;
Freire, João
- In:
International journal of leisure and tourism marketing …
6
(
2018
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10011846557
Saved in:
95
The development of cruise tourism in emerging destinations : evidence from Salento, Italy
Pino, Giovanni
;
Peluso, Alessandro M.
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10011846740
Saved in:
96
Cultural intermediaries in place branding : who are they and how do they construct legitimacy for their work and for themselves?
Warren, Giannina
;
Dinnie, Keith
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 302-314
Persistent link: https://www.econbiz.de/10011814727
Saved in:
97
Residents' place image : a meaningful psychographic variable for tourism segmentation?
Stylidis, Dimitrios
;
Sit, Jason Kokho
;
Biran, Avital
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 715-725
Persistent link: https://www.econbiz.de/10011918075
Saved in:
98
Transforming history into heritage : applying corporate heritage to the marketing of places
Wilson, Rick T.
- In:
The journal of brand management : an international journal
25
(
2018
)
4
,
pp. 351-369
Persistent link: https://www.econbiz.de/10011885054
Saved in:
99
One place, two perspectives : destination image for tourists and nationals in Abu Dhabi
Slak Valek, Nataša
;
Williams, Russell Blair
- In:
Tourism management perspectives : TMP
27
(
2018
),
pp. 152-161
Persistent link: https://www.econbiz.de/10011886640
Saved in:
100
Dwelling dynamics in consumption encampments : tailgating as emplaced brand community
Bradford, Tonya Williams
;
Sherry, John F.
- In:
Marketing theory
18
(
2018
)
2
,
pp. 203-217
Persistent link: https://www.econbiz.de/10011894351
Saved in:
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