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~subject:"Pricing strategy"
~subject:"Service quality"
~subject:"Theory"
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Search: subject_exact:"Konsumentenforschung"
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Pricing strategy
Service quality
Theory
Consumer behaviour
78,670
Konsumentenverhalten
78,670
Theorie
8,737
Beziehungsmarketing
8,710
Relationship marketing
8,710
Brand management
7,319
Markenführung
7,319
Markenimage
6,517
Brand image
6,503
Online retailing
5,382
Online-Handel
5,381
Customer satisfaction
5,366
Kundenzufriedenheit
5,365
Social Web
4,554
Social web
4,554
USA
4,434
United States
4,377
Online-Marketing
4,330
Internet marketing
4,320
Dienstleistungsqualität
4,254
Brand
4,199
Markenartikel
4,159
Einzelhandel
4,027
Retail trade
3,987
Deutschland
3,516
Werbewirkung
3,509
Advertising effects
3,500
Germany
3,469
Electronic Commerce
3,442
E-commerce
3,380
Experiment
3,273
Emotion
3,129
Werbung
2,832
Advertising
2,830
Private consumption
2,806
Privater Konsum
2,806
Preismanagement
2,710
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4,661
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3,611
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9,007
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5,588
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6
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8,284
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2,042
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1,725
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1,725
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881
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736
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682
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51
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32
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17
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3
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3
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2
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Mattila, Anna S.
35
Usman, Osly
33
Han, Heesup
31
Huber, Frank
31
Janssen, Maarten C. W.
30
Anderson, Simon P.
28
Hruschka, Harald
25
Bauer, Hans H.
23
Courty, Pascal
23
Herrmann, Andreas
21
Mullainathan, Sendhil
21
Sheth, Jagdish N.
21
Gierl, Heribert
20
Kerschbamer, Rudolf
20
Spann, Martin
20
Inderst, Roman
19
Matsushima, Noriaki
19
Postlewaite, Andrew
19
Armstrong, Mark
18
Blundell, Richard W.
18
Grewal, Dhruv
18
Homburg, Christian
18
Monroe, Kent B.
18
Moraga-González, José Luis
18
Prentice, Catherine
18
Peitz, Martin
17
Skiera, Bernd
17
Dellaert, Benedict G. C.
16
Fishman, Arthur
16
Hildebrandt, Lutz
16
Jiang, Baojun
16
Palma, André de
16
Shy, Oz
16
Sutter, Matthias
16
Chen, Ying-Ju
15
Decker, Reinhold
15
Line, Nathaniel D.
15
McColl-Kennedy, Janet R.
15
Samuelson, Larry
15
Sharma, Piyush
15
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National Bureau of Economic Research
104
Springer Fachmedien Wiesbaden
11
INSEAD
10
European University Institute / Department of Economics
7
American Marketing Association
5
Deutschland / Bundeswehr / Universität Hamburg
5
Universitat Pompeu Fabra / Departament d'Economia i Empresa
5
Universität Mannheim
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
4
Center for Economic Research <Tilburg>
3
Christian-Albrechts-Universität zu Kiel
3
Edward Elgar Publishing
3
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
3
Fördergesellschaft Marketing an der Universität Augsburg
3
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
3
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
3
Verlag Dr. Kovač
3
Books on Demand GmbH <Norderstedt>
2
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
2
Econometrisch Instituut <Rotterdam>
2
Erasmus Research Institute of Management
2
European Marketing Academy
2
Friedrich-Schiller-Universität Jena
2
Institut für Markt- und Distributionsforschung <Köln>
2
Institut für Weltwirtschaft
2
Instituto Valenciano de Investigaciones Económicas
2
International Association for Research in Economic Psychology
2
International Telecommunications Society
2
Maastricht Research School of Economics of Technology and Organizations
2
Nomos Verlagsgesellschaft
2
Robert Schuman Centre for Advanced Studies
2
Shakai-Keizai-Kenkyūsho <Osaka>
2
Springer Gabler <Firma>
2
Umeå universitet
2
University of Cambridge / Department of Applied Economics
2
University of Cambridge / Faculty of Economics
2
University of Oxford / Institute of Economics and Statistics
2
University of Warwick / Department of Economics
2
University of Waterloo / Department of Economics
2
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Published in...
All
Journal of retailing and consumer services
328
Journal of business research : JBR
218
International journal of hospitality management
217
Management science : journal of the Institute for Operations Research and the Management Sciences
122
The journal of services marketing
109
NBER working paper series
104
Working paper / National Bureau of Economic Research, Inc.
93
NBER Working Paper
89
International journal of contemporary hospitality management
85
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
84
Journal of hospitality marketing & management
81
Discussion paper / Centre for Economic Policy Research
79
Journal of revenue and pricing management
77
International journal of industrial organization
73
European journal of operational research : EJOR
70
Journal of travel and tourism marketing
70
Services marketing quarterly
66
Journal of retailing
65
The service industries journal
65
Economics letters
63
Journal of economic psychology : research in economic psychology and behavioral economics
62
Journal of economic behavior & organization : JEBO
56
Europäische Hochschulschriften / 5
55
Gabler Edition Wissenschaft
55
Journal of service research : JSR
50
Psychology & marketing
50
Cogent business & management
49
SpringerLink / Bücher
49
European journal of marketing : EJM
48
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
48
CESifo working papers
47
Operations research
47
Discussion papers / CEPR
46
International journal of production economics
46
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
46
Manufacturing & service operations management : M & SOM
46
Journal of marketing
44
Journal of the Academy of Marketing Science
44
The American economic review
43
Journal of consumer research : JCR ; an interdisciplinary bimonthly
41
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Source
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ECONIS (ZBW)
14,601
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1
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14,601
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1
The effect of the 1-in-X numerical format on choices
Pighin, Stefania
;
Bogani, Alessandro
;
Castro Davalos, …
- In:
Journal of behavioral decision making
37
(
2024
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014473511
Saved in:
2
On the robustness of the brand positivity effect : is impulsivity a moderator of overly favorable judgments and choices of focal options?
Posavac, Steven S.
;
Gaffney, Donald R.
;
Kardes, Frank R.
- In:
Journal of behavioral decision making
37
(
2024
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014473658
Saved in:
3
Polarized expectations, polarized consumption
Kamdar, Rupal
;
Ray, Walker
-
2024
Persistent link: https://www.econbiz.de/10014475144
Saved in:
4
Behavioral multi-lever decision-making : a study of consumer return policy, price, and inventory decisions
Oh, Han Kyul
;
Abdulla, Huseyn
;
Oliva, Rogelio
- In:
Journal of operations management
70
(
2024
)
1
,
pp. 137-156
Persistent link: https://www.econbiz.de/10014475606
Saved in:
5
Strategic use of product delays to shape word-of-mouth communication
Parakhonyak, Alexei
;
Vikander, Nick
-
2024
Persistent link: https://www.econbiz.de/10014478339
Saved in:
6
Patient preferences, referral process, and access to specialized care : is patient choice constrained?
Huguet, Marius
;
Joutard, Xavier
;
Perrier, Lionel
- In:
Applied economics
56
(
2024
)
8
,
pp. 978-996
Persistent link: https://www.econbiz.de/10014446256
Saved in:
7
Is segmentation a theory? : improving the theoretical basis of a foundational concept in business-to-business marketing
Ritter, Thomas
;
Pedersen, Carsten Lund
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 82-92
Persistent link: https://www.econbiz.de/10014456187
Saved in:
8
How responsive should a firm be to customers' expectations?
Fruchter, Gila E.
;
Wiszniewska-Matyszkiel, Agnieszka
- In:
European journal of operational research : EJOR
314
(
2024
)
1
,
pp. 323-339
Persistent link: https://www.econbiz.de/10014456862
Saved in:
9
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
10
To tip or not to tip? : explaining tipping behavior in restaurants with service-inclusive pricing
Fernandez, Sébastien
;
Gössling, Stefan
;
Martin-Rios, …
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457830
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