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~subject:"Pricing strategy"
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Pricing strategy
Conjoint analysis
1,782
Conjoint-Analyse
1,624
Consumer behaviour
531
Konsumentenverhalten
516
Theorie
475
Theory
474
conjoint analysis
347
Deutschland
250
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245
Germany
238
Market research
238
Conjoint Measurement
227
Willingness to pay
188
Zahlungsbereitschaftsanalyse
180
Präferenztheorie
179
Theory of preferences
179
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136
USA
80
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76
Conjoint Analysis
72
Preismanagement
71
Discrete choice
65
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64
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63
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56
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54
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54
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54
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53
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53
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51
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51
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50
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49
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49
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Woratschek, Herbert
4
Jedidi, Kamel
3
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2
Arenoe, Bjorn
2
Bauer, Hans H.
2
Curry, David J.
2
Gieseking, Thomas
2
Herrmann, Andreas
2
Holzner, Anna
2
Huber, Frank
2
Iyengar, Radha
2
Kucher, Eckhard
2
Mengen, Andreas
2
Schlereth, Christian
2
Schleusener, Michael
2
Simon, Hermann
2
Skiera, Bernd
2
Völckner, Franziska
2
Wolk, Agnieszka
2
Wricke, Martin
2
Zeisel, Stefan
2
Allenby, Greg M.
1
Anandasivam, Arun
1
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1
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1
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1
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1
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1
Berry, Leonard L.
1
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1
Boudia, Mourad
1
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1
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1
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1
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1
Camm, Jeffrey D.
1
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1
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1
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1
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
3
Journal of revenue and pricing management
3
Journal of business research : JBR
2
Journal of the Academy of Marketing Science
2
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
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1
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1
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1
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1
Essays on the effects of brand names and prices on consumer behavior
1
European Sport management quarterly : ESMQ
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Schriftenreihe der HHL- Leipzig Graduate School of Management
1
Gabler Edition Wissenschaft / Schriftreihe der HHL - Leipzig Graduate School of Management
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1
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
1
Interfaces : the INFORMS journal on the practice of operations research
1
International journal of contemporary hospitality management
1
International journal of electronic commerce : IJEC
1
International journal of hospitality management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
1
Journal of business economics : JBE
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing : journal of research and management
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Marketing und Handel
1
Märkte und Organisationen im Sport : institutionenökonomische Ansätze ; [Arbeitskreis Sportökonomie ... Beiträge seiner Bayreuther Sitzung vom Mai 1998]
1
Networks in International Business : Managing Cooperatives, Franchises and Alliances
1
Neue Entwicklungen im Dienstleistungsmarketing : [Vorträge des 8. Dienstleistungsmarketing-Workshops, der im Februar 2001 an der Universität Innsbruck veranstaltet wurde]
1
Nutzen-Kosten-Analyse Pflanzenschutz
1
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ECONIS (ZBW)
71
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1
Omitted budget constraint bias and implications for competitive pricing
Pachali, Max J.
;
Kurz, Peter
;
Otter, Thomas
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 968-986
Persistent link: https://www.econbiz.de/10014384296
Saved in:
2
FMCG firms' margin management : consumer trade-offs among product price, quantity and quality
Wilkins, Stephen
;
Ireland, John J.
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 764-781
Persistent link: https://www.econbiz.de/10013492889
Saved in:
3
Is retailer's locational choice in line with chain positioning strategy?
Toumi, Abir
;
Cliquet, Gérard
- In:
Networks in International Business : Managing …
,
(pp. 221-249)
.
2023
Persistent link: https://www.econbiz.de/10013539436
Saved in:
4
672672Chinese travelers' perceptions of demand-based pricing strategies of high-speed rail : a
conjoint
analysis
approach
Denizci Guillet, Basak
;
Jiang, Tianke
;
Peng, Zixi
;
Law, …
- In:
Journal of revenue and pricing management
22
(
2023
)
1
,
pp. 72-84
Persistent link: https://www.econbiz.de/10013556589
Saved in:
5
Does willingness to pay for rate conditions depend on the booking window? : a novel time-dependent
conjoint
analysis
approach
Arenoe, Bjorn
;
Rest, Jean-Pierre van der
- In:
The Cornell hospitality quarterly
61
(
2020
)
2
,
pp. 213-222
Persistent link: https://www.econbiz.de/10012210781
Saved in:
6
Non-linear pricing effects in
conjoint
analysis
Liu, YiChun Miriam
;
Brazell, Jeff D.
;
Allenby, Greg M.
- In:
Quantitative marketing and economics : QME
20
(
2022
)
4
,
pp. 397-430
Persistent link: https://www.econbiz.de/10013457369
Saved in:
7
How well do you know your spectators? : a study on spectator segmentation based on preference analysis and willingness to pay for tickets
Kaiser, Mario
;
Ströbel, Tim
;
Woratschek, Herbert
; …
- In:
European Sport management quarterly : ESMQ
19
(
2019
)
2
,
pp. 178-200
Persistent link: https://www.econbiz.de/10012177389
Saved in:
8
Traveler centric airline offer design and optimization
Boudia, Mourad
;
Mohamed, Suraj
;
Bondoux, Nicolas
; …
- In:
Journal of revenue and pricing management
20
(
2021
)
6
,
pp. 634-645
Persistent link: https://www.econbiz.de/10012659734
Saved in:
9
The not-so-odd couple : odd pricing in a luxury context
Fraccaro, Annalisa
;
Macé, Sandrine
;
Parguel, Béatrice
- In:
Journal of business research : JBR
136
(
2021
),
pp. 356-365
Persistent link: https://www.econbiz.de/10012663211
Saved in:
10
The impact of price bundling on the evaluation of bundled products : does it matter how you frame it?
Hähnchen, Anjulie
;
Baumgartner, Bernhard
- In:
Schmalenbach business review : sbr
72
(
2020
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10012429647
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