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~subject:"Relationship marketing"
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Relationship marketing
Affordances
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affordances
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Bayer, Sarah
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Chang, Hsin-Lu
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Chaves, Marcirio Silveira
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Disse, Isabel Kittyma
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Fraga, Marcelo Silva de
1
Fu, Mingqiu
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Electronic markets : EM ; the international journal of electronic commerce and business media
1
Information systems and e-business management : ISeB
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of retail and distribution management
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Uncovering the gamified customer experience in the retail environment
Disse, Isabel Kittyma
;
Olsson, Marcus
- In:
International journal of retail and distribution management
51
(
2023
)
7
,
pp. 955-971
Persistent link: https://www.econbiz.de/10014315186
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2
Transformative value co-creation with older customers in e-services : exploring the influence of customer participation on appreciation of digital
affordances
and well-being
Zhang, Yu
;
Su, Jiafu
;
Guo, Honggui
;
Lee, Jeoung Yul
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013364473
Saved in:
3
Influences of place attachment and social media
affordances
on online brand community continuance
Wang, Kai
;
Tai, Jeffrey C. F.
;
Chang, Hsin-Lu
- In:
Information systems and e-business management : ISeB
19
(
2021
)
2
,
pp. 459-493
Persistent link: https://www.econbiz.de/10012616927
Saved in:
4
IoT-commerce : opportunities for customers through an affordance lens
Bayer, Sarah
;
Gimpel, Henner
;
Rau, Daniel
- In:
Electronic markets : EM ; the international journal of …
31
(
2021
)
1
,
pp. 27-50
Persistent link: https://www.econbiz.de/10012547924
Saved in:
5
The interaction between banks and Brazilian customers through Facebook : a framework from the perspective of
affordances
Fraga, Marcelo Silva de
;
Chaves, Marcirio Silveira
- In:
International journal of e-business research : an …
17
(
2021
)
1
,
pp. 65-80
Persistent link: https://www.econbiz.de/10012501789
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