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~subject:"Relationship marketing"
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Relationship marketing
Consumer behaviour
58
Konsumentenverhalten
58
Online retailing
49
Online-Handel
49
Social Web
24
Social web
24
E-commerce
18
Group buying
18
group buying
18
Customer satisfaction
17
Kundenzufriedenheit
17
Electronic Commerce
16
Internet marketing
15
Online-Marketing
15
online group buying
15
Online group buying
13
Website
13
Confidence
11
Vertrauen
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Group decision-making
10
Gruppenentscheidung
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Beziehungsmarketing
9
Theorie
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Theory
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Distribution channel
7
Preismanagement
7
Pricing strategy
7
Vertriebsweg
7
e-commerce
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China
6
Dienstleistungsqualität
6
Game theory
6
Group Buying
6
Group-buying
6
Online group-buying
6
Service quality
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Social commerce
6
Spieltheorie
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trust
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Chung, Namho
3
Kim, Myung-Ja
2
Lee, Choong-Ki
2
Ahn, Kwanghoon
1
Angelovska, Nina
1
Hong, Zhao
1
Josimovski, Sasho
1
Kim, Woo Gon
1
Kim, Young
1
Lee, Jong-Won
1
Lee, Yong-Ki
1
Li, Guoxin
1
Lin, Cathy S.
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Liu, En-Ru
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Ma, Shuang
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Preis, Michael W.
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Pulevska Ivanovska, Lidija
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Sun, Zhuo
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Wang, Haiyan
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Wang, Shuai
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Wang, Wei-Tsong
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Wang, Yi-Shun
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Wang, Zongshui
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Asia Pacific journal of marketing and logistics
1
Human systems management : HSM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business research : JBR
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Management : journal of contemporary management issues
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
9
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1
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date (oldest first)
1
How effective complaint management affects customer retention : the case of
group-buying
site grouper.mk
Angelovska, Nina
;
Josimovski, Sasho
;
Pulevska …
- In:
Management : journal of contemporary management issues
27
(
2022
)
1
,
pp. 151-166
Persistent link: https://www.econbiz.de/10013502522
Saved in:
2
Is product customization always beneficial in the context of C2M platforms? : a signaling theory perspective
Wang, Shuai
;
Ma, Shuang
- In:
Technological forecasting & social change : an …
197
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014468855
Saved in:
3
How does
group-buying
website quality for social commerce affect repurchase intention? : evidence from Chinese online users
Sun, Zhuo
;
Hong, Zhao
;
Wang, Zongshui
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2109-2129
Persistent link: https://www.econbiz.de/10013552978
Saved in:
4
The stickiness intention of
group-buying
websites : the integration of the commitment-trust theory and e-commerce success model
Wang, Wei-Tsong
;
Wang, Yi-Shun
;
Liu, En-Ru
- In:
Information & management : the internat. journal of …
53
(
2016
)
5
,
pp. 625-642
Persistent link: https://www.econbiz.de/10011530473
Saved in:
5
When social media met commerce : a model of perceived customer value in
group-buying
Lee, Yong-Ki
;
Kim, Young
;
Chung, Namho
;
Ahn, Kwanghoon
; …
- In:
The journal of services marketing
30
(
2016
)
4
,
pp. 398-410
Persistent link: https://www.econbiz.de/10011615461
Saved in:
6
Relationship value based on customer equity influences on online
group-buying
customer loyalty
Zhang, Ruijin
;
Li, Guoxin
;
Wang, Haiyan
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3820-3826
Persistent link: https://www.econbiz.de/10011515268
Saved in:
7
Online
group-buying
of tourism products : effects of value and trust on site attachment, altruism, and loyalty
Kim, Myung-Ja
;
Chung, Namho
;
Lee, Choong-Ki
;
Preis, …
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 935-952
Persistent link: https://www.econbiz.de/10011409814
Saved in:
8
Exploring antecedents of online
group-buying
: social commerce perspective
Lin, Cathy S.
;
Wu, Sheng
- In:
Human systems management : HSM
34
(
2015
)
2
,
pp. 133-147
Persistent link: https://www.econbiz.de/10011316590
Saved in:
9
Factors affecting online tourism
group
buying
and the moderating role of loyalty
Kim, Myung-Ja
;
Lee, Choong-Ki
;
Chung, Namho
;
Kim, Woo Gon
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
3
,
pp. 380-394
Persistent link: https://www.econbiz.de/10010358298
Saved in:
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