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~subject:"Retail trade"
~type_genre:"Aufsatzsammlung"
~type_genre:"Conference paper"
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Search: subject:"Kundenorientierung"
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Subject
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Retail trade
Beziehungsmarketing
510
Relationship marketing
510
Deutschland
184
Germany
183
Consumer behaviour
132
Konsumentenverhalten
132
Kundenmanagement
128
Theorie
106
Theory
106
Kundenorientierung
89
Lieferantenmanagement
72
Supplier relationship management
72
Electronic Commerce
71
Kundenzufriedenheit
71
Customer satisfaction
69
Marketingmanagement
61
E-commerce
60
Marketing management
56
Marketing
49
Online-Marketing
49
Kundenbindung
46
Beziehungsmanagement
45
Internet marketing
45
Dienstleistungsqualität
44
Service quality
44
Management
42
Brand management
39
Markenführung
39
Social Web
39
Social web
39
Strategisches Management
37
Einzelhandel
36
Customer integration
34
Kundenintegration
34
Online retailing
33
Online-Handel
33
Unternehmen
33
Innovationsmanagement
30
Customer service
29
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Undetermined
22
Free
2
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Article
20
Book / Working Paper
16
Type of publication (narrower categories)
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Aufsatzsammlung
Conference paper
Article in journal
1,020
Aufsatz in Zeitschrift
1,020
Aufsatz im Buch
74
Book section
74
Hochschulschrift
50
Graue Literatur
37
Non-commercial literature
37
Thesis
33
Arbeitspapier
22
Working Paper
22
Konferenzbeitrag
20
Collection of articles of several authors
17
Sammelwerk
17
Case study
8
Fallstudie
8
Bibliografie enthalten
4
Bibliography included
4
Collection of articles written by one author
4
Guidebook
4
Ratgeber
4
Sammlung
4
Festschrift
3
Conference proceedings
2
Handbook
2
Handbuch
2
Konferenzschrift
2
Amtsdruckschrift
1
Company information
1
Firmeninformation
1
Government document
1
Lehrbuch
1
Mehrbändiges Werk
1
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1
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1
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English
29
German
7
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All
Riekhof, Hans-Christian
5
Rubio Benito, Natalia
2
Schramm-Klein, Hanna
2
Villaseñor, Nieves
2
Yagüe Guillén, María Jésus
2
Zentes, Joachim
2
Abu Bakar bin Abdul Hamid
1
Bearden, William O.
1
Beduschi, Eliane Fátima Strapazzon
1
Bertrandie, Laura
1
Biesiada, Henryk
1
Boutsouki, Christina
1
Bunjan, Jelena
1
Bäckström, Kristina
1
Campbell, Jeffrey
1
Castaldo, Sandro
1
Chatzipanagiotou, Kalliopi
1
David, Natalie
1
Dawson, John
1
Dawson, John A.
1
DeHoratius, Nicole
1
Doreswamy, Goda
1
Esteban-Millat, Irene
1
Frasquet Deltoro, Marta
1
Grewal, Dhruv
1
Grosso, Monica
1
Gázquez-Abad, Juan Carlos
1
Haikal
1
Hendrawaty, Ernie
1
Huré, Elodie
1
Hübner, Alexander
1
Ieva, Marco
1
Jabeen, Samrena
1
Johansson, Ulf
1
Jung, Jin Ho
1
Jung, Yeonsung
1
Karjaluoto, Heikki
1
Klink, Benjamin
1
Leeuw, Sander de
1
Lim, Heejin
1
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Institution
All
Berlin / Senatsverwaltung für Wirtschaft und Betriebe
1
Published in...
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The international review of retail, distribution and consumer research
7
International journal of retail and distribution management
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of retailing
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
International journal of economics and financial issues : IJEFI
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
Journal of operations management
1
Journal of retailing and consumer services
1
Journal of revenue and pricing management
1
Journal of service theory and practice
1
Journal of strategic marketing
1
Springer eBook Collection / Business and Economics
1
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
1
Trade perspectives in the context of safety, security, privacy and loyalty
1
Wirtschaftsforum Berlin / Wirtschaftsforum Berlin
1
Zukunft im Handel : Studien für die Praxis
1
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ECONIS (ZBW)
36
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1
Illuminating the e-commerce marketing mix : framework development, marketing tool effects on online patronage, and impact of brand equity
Klink, Benjamin
-
2023
Persistent link: https://www.econbiz.de/10014288845
Saved in:
2
Special issue: retail reinvention through retaining customer engagement
Lim, Heejin
(
ed.
);
Lyu, Jewon
(
ed.
)
-
2023
Persistent link: https://www.econbiz.de/10014334374
Saved in:
3
Special issue: managing the marketing-operations interface in omnichannel retail
Rooderkerk, Robert
(
ed.
);
Leeuw, Sander de
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014293339
Saved in:
4
Generations and their preferences for loyalty program rewards in supermarket retailing
Salvietti, Giada
;
Ieva, Marco
;
Ziliani, Cristina
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 57-64)
.
2023
Persistent link: https://www.econbiz.de/10014289837
Saved in:
5
The synergistic effects of LMX and procedural justice climate on employee motivation and customer loyalty in a retail service context
Jung, Jin Ho
;
Yoo, Jaewon
;
Jung, Yeonsung
- In:
Journal of service theory and practice
32
(
2022
)
2
,
pp. 232-257
Persistent link: https://www.econbiz.de/10013190891
Saved in:
6
Special issue: developing customer value across contemporary retail channels : new insights and future directions
Sarmaniotis, Christos
(
ed.
);
Chatzipanagiotou, Kalliopi
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013397942
Saved in:
7
Special issue: retailing 2020: a balance of technology and customer experience
Campbell, Jeffrey
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013398053
Saved in:
8
Relationship marketing in franchising and retailing
2022
Persistent link: https://www.econbiz.de/10013170068
Saved in:
9
Marketing strategy of electronic transaction services at an Indonesian retail company
Haikal
;
M. S. Mahrinasari
;
Hendrawaty, Ernie
- In:
The future opportunities and challenges of business in …
,
(pp. 20-23)
.
2020
Persistent link: https://www.econbiz.de/10012310675
Saved in:
10
Switching intentions : a case of Saudi Arabian hypermarkets
Jabeen, Samrena
;
Abu Bakar bin Abdul Hamid
;
Ur Rehman, Saif
- In:
International journal of economics and financial issues …
5
(
2015
)
1
,
pp. 215-222
Persistent link: https://www.econbiz.de/10011661399
Saved in:
1
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