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~subject:"Service quality"
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Search: isPartOf:"International Journal of Sports Marketing and Sponsorship"
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Service quality
Sports marketing
148
Consumer behaviour
131
Sportmarketing
129
Konsumentenverhalten
126
Professional sports
100
Profisport
100
Sport
97
Sports
97
Sponsorship
77
Sport event
60
Sportveranstaltung
59
Sponsoring
57
Football
50
Brand management
49
Sport organization
48
Sportorganisation
48
Fußball
47
Markenführung
44
Brand image
35
Markenimage
34
sponsorship
34
China
31
Advertising effects
29
Werbewirkung
29
Athletes
24
Sportler
23
Relationship marketing
22
Customer satisfaction
21
Internet marketing
21
Kundenzufriedenheit
21
Online-Marketing
21
Social Web
21
Social web
21
Beziehungsmarketing
20
sports marketing
19
USA
18
Dienstleistungsqualität
15
United States
15
Arbeitsgruppe
14
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research-article
3
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English
18
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Biscaia, Rui
2
Byon, Kevin K.
2
Kim, Suk-kyu
2
Kwon, Kisung Dennis
2
Lee, Hyun-Woo
2
Lee, Sung-Min
2
Oh, Taeyeon
2
Park, Jae-Ahm
2
Sung, Hojun
2
Yim, Brian H.
2
AbouRokbah, Safinaz
1
Ahn, Taesoo
1
Amanpreet Singh
1
Behzad Foroughi
1
Carvalho, Maria José
1
Chen, Lung Hung
1
Chen, Mei-yen
1
Cheng, Chih-fu
1
Chiu, Weisheng
1
Correia, Abel
1
Doğan, Mehmet
1
Feng, Yan
1
Foroughi, Behzad
1
García-Fernández, Jerónimo
1
Gonçalves, Celina
1
Gálvez-Ruiz, Pablo
1
Hyun, Sunghyup Sean
1
Itani, Maher N.
1
Kara, Ali
1
Khairul Anuar Mohammad Shah
1
Kim, Sanghoon
1
Lai, Ivan K. W.
1
Li, Bo
1
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Park, Sangchul
1
Pedersen, Paul M.
1
Rai, Jaskirat Singh
1
Salam, Mohammad Asif
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International journal of sports marketing & sponsorship
15
International Journal of Sports Marketing and Sponsorship
3
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ECONIS (ZBW)
15
Other ZBW resources
3
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1
Service quality, satisfaction and behavioural intentions in sport child camps : participants and parents' perspectives
Sousa, Marisa
;
Gonçalves, Celina
;
Biscaia, Rui
; …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 18-41
Persistent link: https://www.econbiz.de/10014504784
Saved in:
2
Dimensions and outcomes of experiential quality in the fitness industry : the case of Turkey
Sevilmiş, Ali
;
Doğan, Mehmet
;
Gálvez-Ruiz, Pablo
; …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 396-418
Persistent link: https://www.econbiz.de/10014505223
Saved in:
3
How customer knowledge management helps retain fitness club members : a mediating effect of relationship quality
Ng, Kenneth Shiu Pong
;
Feng, Yan
;
Lai, Ivan K. W.
; …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 360-381
Persistent link: https://www.econbiz.de/10014505217
Saved in:
4
Service encounter and repurchase intention in fitness centers : perceived value as a mediator and service innovativeness as a moderator
Wang, Fong Jia
;
Chiu, Weisheng
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 145-167
Persistent link: https://www.econbiz.de/10014232455
Saved in:
5
Emphasizing effort vs talent in personal trainers' performance : consumption response of personal fitness training customers
Park, Sangchul
;
Lee, Hyun-Woo
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 359-374
Persistent link: https://www.econbiz.de/10014331417
Saved in:
6
Measuring spectators' perception toward peripheral stadium quality services after COVID-19 : impact on their emotions and attendance intentions
Rai, Jaskirat Singh
;
Behzad Foroughi
;
Itani, Maher N.
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 375-394
Persistent link: https://www.econbiz.de/10014331419
Saved in:
7
New platform and new excitement? : exploring young educated sport customers' perceptions of watching live sports on OTT services
Xu, Maowei
;
Li, Bo
;
Scott, Olan K. M.
;
Wang, Jerred Junqi
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
4
,
pp. 682-699
Persistent link: https://www.econbiz.de/10014377667
Saved in:
8
Quality and satisfaction in female fitness centers and the moderating roles of age and income : empirical evidence from Saudi Arabia
AbouRokbah, Safinaz
;
Salam, Mohammad Asif
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
4
,
pp. 753-770
Persistent link: https://www.econbiz.de/10014377684
Saved in:
9
Motivational determinants of digital ticketing : the mediating effect of service satisfaction and the moderating effect of psychological discomfort
Kim, Sanghoon
;
Yu, Ho Yeol
;
Lee, Hyun-Woo
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
2
,
pp. 326-345
Persistent link: https://www.econbiz.de/10013369897
Saved in:
10
Effect of the stadium occupancy rate on perceived game quality and visit intention
Oh, Taeyeon
;
Sung, Hojun
;
Kwon, Kisung Dennis
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10011709364
Saved in:
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