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~subject:"Store brand"
~subject:"Theorie"
~subject:"USA"
~type_genre:"Conference paper"
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Store brand
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36
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36
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14
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14
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of production economics
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ECONIS (ZBW)
8
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1
The profitability of store brand introductions by e-commerce platforms selling competing national brands
Karray, Salma
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 62-69)
.
2022
Persistent link: https://www.econbiz.de/10013281242
Saved in:
2
Optimizing Instagram as a digital marketing channel : a qualitative study at Larnis
Shigeno, Y.
;
Widhaningrat, S. K.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 45-48)
.
2020
Persistent link: https://www.econbiz.de/10012224764
Saved in:
3
The development of marketing channels and inventory management systems for SMEs
Edbert
;
Widhaningrat, S. K.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 49-53)
.
2020
Persistent link: https://www.econbiz.de/10012224765
Saved in:
4
Transshipments of cross-channel returned products
Dijkstra, Arjan S.
;
Heide, G. van der
;
Roodbergen, Kees Jan
- In:
International journal of production economics
209
(
2019
),
pp. 70-77
Persistent link: https://www.econbiz.de/10012013064
Saved in:
5
Private label sourcing negotiation: premium PL from dual brander
Choi, Seung-chan
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 135-142)
.
2018
Persistent link: https://www.econbiz.de/10013277497
Saved in:
6
Defensive strategy against a private label : building brand premium for retailer cooperation
Choi, Seung-chan
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 335-339
Persistent link: https://www.econbiz.de/10011629447
Saved in:
7
The interrelationships between brand and channel choice
Neslin, Scott A.
;
Jerath, Kinshuk
;
Bodapati, Anand
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 319-330
Persistent link: https://www.econbiz.de/10010401320
Saved in:
8
Distribution network dynamics and the consequences for intermediaries
Gadde, Lars-Erik
- In:
Industrial marketing management : the international …
43
(
2014
)
4
,
pp. 622-629
Persistent link: https://www.econbiz.de/10010386443
Saved in:
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