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~subject:"Supplier relationship management"
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Supplier relationship management
Industrie
2
Lieferantenmanagement
2
Manufacturing industries
2
B-to-B-Marketing
1
Beziehungsmarketing
1
Brand management
1
Business-to-business marketing
1
Commitment
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Customer-suppler relationship
1
Flexibility
1
Flexibilität
1
Industrial market
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Markenführung
1
Opportunism
1
Relationship marketing
1
Structural equation model
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Strukturgleichungsmodell
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Theory
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Transaction cost
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Transaction costs
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Transaktionskosten
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Sung, Hyung-suk
2
Han, Sang-Lin
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Han, Sang-lin
1
Shim, Hyeon-sook
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
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ECONIS (ZBW)
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Antecedents and performance outcomes of flexibility in industrial customer-supplier relationships
Han, Sang-Lin
;
Sung, Hyung-suk
;
Shim, Hyeon-sook
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2115-2122
Persistent link: https://www.econbiz.de/10010400106
Saved in:
2
Industrial brand value and relationship performance in business markets : a general structural equation model
Han, Sang-lin
;
Sung, Hyung-suk
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 807-818
Persistent link: https://www.econbiz.de/10003781848
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