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Systemtransformation
Marketing
13
Consumer behaviour
12
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12
macromarketing
12
Viet Nam
8
Vietnam
8
Economic transition
6
sustainability
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constructive engagement
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Shultz, Clifford J.
6
Barrios, Andrés
1
Belk, Russell W.
1
Ger, Güliz
1
Husemann, Katharina C.
1
Luedicke, Marius K.
1
Maxwell-Smith, Matthew
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Nguyen Dinh Tho
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Nguyen Thi Mai Trang
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Research in consumer behavior
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of strategic marketing
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Macromarketing - a global focus ; Vol. 3
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ECONIS (ZBW)
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Diffusing market orientation to drive marketing capital : evidence from Vietnam
Nguyen Dinh Tho
;
Nguyen Thi Mai Trang
;
Shultz, Clifford J.
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 520-531
Persistent link: https://www.econbiz.de/10011976047
Saved in:
2
Marketing as a means to transformative social conflict resolution : lessons from transitioning war economies and the Colombian coffee marketing system
Barrios, Andrés
;
Valck, Kristine de
;
Shultz, Clifford J.
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
35
(
2016
)
2
,
pp. 185-197
Persistent link: https://www.econbiz.de/10011618666
Saved in:
3
Vietnam : political economy, marketing system
Shultz, Clifford J.
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
1
,
pp. 7-17
Persistent link: https://www.econbiz.de/10009513286
Saved in:
4
Marketing and development in the transition economies of Southeast Asia : policy explication, assessment, and implications
Shultz, Clifford J.
;
Pecotich, Anthony
-
2009
Persistent link: https://www.econbiz.de/10003876609
Saved in:
5
Consumption in marketizing economies
Shultz, Clifford J.
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10001186096
Saved in:
6
Consumption in marketizing economies
Shultz, Clifford J.
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10011619301
Saved in:
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