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~subject:"Taiwan"
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Search: person:"Wang, Michael Chih-Hung"
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Taiwan
Brand management
4
Markenführung
4
Professional sports
4
Profisport
4
Brand image
3
Distribution channel
3
Football
3
Fußball
3
Markenimage
3
Sponsoring
3
Sponsorship
3
Sport
3
Sportmarketing
3
Sports
3
Sports marketing
3
Vertriebsweg
3
Beziehungsmarketing
2
E-commerce
2
Electronic Commerce
2
Innovation management
2
Innovationsmanagement
2
Internet marketing
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Relationship marketing
2
Advertising effects
1
Airline
1
Arbeitsgruppe
1
Asia
1
Asien
1
Ball game
1
Ballsport
1
Comparison
1
Confidence
1
Consumer behaviour
1
Credibility
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Customer satisfaction
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Dienstleistung
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Article
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English
5
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Cheng, Julian Ming Sung
4
Wang, Michael Chih-hung
4
Blankson, Charles
1
Chen, Alex Fei-long
1
Chen, Lily Shui-Lien
1
Chen, Lily Shui-lien
1
Khalil, Shadab
1
Kuntjara, Hadi
1
Wang, Edward Shih-tse
1
Wang, Michael Chih-Hung
1
Wu, Laura Hsing-Jung
1
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International journal of electronic marketing and retailing : IJEMR
1
International journal of services and standards
1
International journal of technology marketing : IJTMkt
1
Journal of global marketing
1
Managing service quality : MSQ ; an international journal
1
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ECONIS (ZBW)
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1
Determinants and consequences of consumer satisfaction with self-service technology in a retail setting
Wang, Michael Chih-hung
- In:
Managing service quality : MSQ ; an international journal
22
(
2012
)
2
,
pp. 128-144
Persistent link: https://www.econbiz.de/10009534138
Saved in:
2
The influence of the provision of online channel functions on exporting channel performance : the moderating effect of international experience
Wang, Michael Chih-hung
;
Khalil, Shadab
;
Blankson, Charles
- In:
Journal of global marketing
24
(
2011
)
2
,
pp. 125-135
Persistent link: https://www.econbiz.de/10009156368
Saved in:
3
Information quality, online community and trust : a study of antecedents to shoppers' website loyalty
Wang, Michael Chih-hung
;
Wang, Edward Shih-tse
;
Cheng, …
- In:
International journal of electronic marketing and …
2
(
2008/09
)
3
,
pp. 203-219
Persistent link: https://www.econbiz.de/10003801511
Saved in:
4
Consumer involvement and brand loyalty in services: evidence from the commercial airline industry in Taiwan
Chen, Lily Shui-lien
;
Wang, Michael Chih-hung
;
Cheng, …
- In:
International journal of services and standards
4
(
2008
)
4
,
pp. 437-452
Persistent link: https://www.econbiz.de/10003771399
Saved in:
5
The distinction between the success and failure factors driving the implementation of e-channels of distribution : the case of Taiwan
Wang, Michael Chih-Hung
;
Chen, Lily Shui-Lien
;
Cheng, …
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
2
,
pp. 183-201
Persistent link: https://www.econbiz.de/10003739652
Saved in:
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