Information quality, online community and trust : a study of antecedents to shoppers' website loyalty
Year of publication: |
2009
|
---|---|
Authors: | Wang, Michael Chih-hung ; Wang, Edward Shih-tse ; Cheng, Julian Ming Sung ; Chen, Alex Fei-long |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 2193368-6. - Vol. 2.2008/09, 3, p. 203-219
|
Subject: | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Information | Vertrauen | Confidence | Social Web | Social web | Strukturgleichungsmodell | Structural equation model | Taiwan |
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