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~type_genre:"Bibliography included"
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Marketing strategies for the social good
Peña, Alicia de la
- In:
Marketing
,
(pp. 115-128)
.
2018
Persistent link: https://www.econbiz.de/10011937411
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2
Nudges to reduce waste : esigning more sustainable choice architectures for everyday situations
Schmid, Sabrina
;
Harder, Deane
;
Brechbühler Pešková, …
- In:
Nachhaltige Unternehmensführung : Herausforderungen …
,
(pp. 421-441)
.
2019
Persistent link: https://www.econbiz.de/10011960607
Saved in:
3
The effects of message framing and reference points of public service announcements on bystander intervention in college students' binge-drinking
Li, Kang
;
Rifon, Nora
- In:
Bridging the gap between advertising academia and practice
,
(pp. 215-229)
.
2017
Persistent link: https://www.econbiz.de/10011540379
Saved in:
4
Taxation and nudging
James, Simon R.
- In:
Handbook of behavioural economics and smart …
,
(pp. 317-330)
.
2017
Persistent link: https://www.econbiz.de/10011673143
Saved in:
5
The political morality of nudges in healthcare
Gingerich, Jonathan
- In:
Nudging health : health law and behavioral economics
,
(pp. 97-111)
.
2016
Persistent link: https://www.econbiz.de/10011584980
Saved in:
6
Unintended effects of a domestic violence campaign
Keller, Sarah N.
;
Wilkinson, Timothy J.
;
Otjen, A. J.
- In:
Advertising and violence : concepts and perspectives
,
(pp. 215-234)
.
2015
Persistent link: https://www.econbiz.de/10010498503
Saved in:
7
Sitcoms make you laugh and recycle : exploring the concept of behavior placements
Kowalczyk, Christine
;
Martinez, Jennifer
- In:
Engaging consumers through branded entertainment and …
,
(pp. 149-169)
.
2015
Persistent link: https://www.econbiz.de/10011389594
Saved in:
8
Branding social and health behavior : an education and research agenda
Evans, W. Douglas
- In:
Psychology of branding
,
(pp. 133-148)
.
2013
Persistent link: https://www.econbiz.de/10009775608
Saved in:
9
Neuroscience and addictive consumption
Litt, Ab
;
Pirouz, Dante M.
;
Shiv, Baba
- In:
Transformative consumer research for personal and …
,
(pp. 523-542)
.
2012
Persistent link: https://www.econbiz.de/10009260760
Saved in:
10
Reducing tobacco use in the United States : a public health success story ... so far
Lee, Nancy R.
- In:
Social marketing for public health : global trends and …
,
(pp. 31-55)
.
2011
Persistent link: https://www.econbiz.de/10003941589
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