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Search: subject_exact:"Werberecht"
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United States
Advertising regulation
473
Werbebeschränkung
473
Werbung
199
Advertising
185
Deutschland
99
Germany
98
USA
93
Consumer behaviour
79
Konsumentenverhalten
79
Advertising effects
58
Werbewirkung
58
Theorie
51
Theory
51
Regulierung
46
Regulation
42
Rauchen
41
Smoking
41
Consumer protection
36
Internet marketing
36
Online-Marketing
36
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36
Großbritannien
32
EU countries
31
EU-Staaten
31
United Kingdom
30
Wettbewerbsrecht
26
Impact assessment
24
Wirkungsanalyse
24
Competition law
23
Alcohol consumption
22
Alkoholkonsum
22
Children
18
Kinder
18
Welt
18
World
18
Food
17
Lebensmittel
17
Zigarette
17
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16
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6
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4
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Article
64
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28
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55
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55
Graue Literatur
12
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12
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9
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9
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8
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English
85
German
7
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Petty, Ross D.
5
Nelson, Jon Paul
4
Tan, Wei
3
Tremblay, Victor J.
3
Armstrong, Jon Scott
2
Avery, Rosemary J.
2
Cawley, John H.
2
Eisenberg, Matthew
2
Green, Kesten C.
2
Miracle, Gordon E.
2
Nevett, Terence R.
2
Richards, Jef I.
2
Seldon, Barry J.
2
Tremblay, Carol Horton
2
Abé, Makoto
1
Alt, Frank B.
1
Amyx, Douglas Alan
1
Andreoni, James
1
Andrews, J. Craig
1
Arens, William F.
1
Bak, Niels T.
1
Beauchamp, Tom L.
1
Bihari, Shilpi
1
Bloom, Paul N.
1
Boddewyn, Jean J.
1
Brannigan, Vincent M.
1
Brubaker, Steve
1
Burton, Scot
1
Cain, Rita M.
1
Calfee, John Edward
1
Carson, Thomas L.
1
Chauhan, Gajendra Singh
1
Compeau, Larry D.
1
D'Rozario, Denver
1
Davidson, Sandra
1
Davis, Joel J.
1
Dench, Daniel
1
Deshpande, Sameer
1
Eckard, Edwin W.
1
Erdogan, B. Zafer
1
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Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
1
Federal Trade Commission
1
USA / General Accounting Office
1
United States / Congress / Senate / Committee on Commerce, Science, and Transportation / Subcommittee for Consumers
1
Published in...
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
12
Review of industrial organization : RIO
5
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
4
Contemporary economic policy : a journal of Western Economic Association International
3
Journal of advertising : official publication of the American Academy of Advertising
3
Working paper / National Bureau of Economic Research, Inc.
3
International review of law and economics
2
Journal of historical research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Working papers / Wharton School, University of Pennsylvania / Marketing
2
AEM research bulletin
1
Advances in applied microeconomics : a research annual
1
Advertising and violence : concepts and perspectives
1
American journal of agricultural economics
1
Business and human rights
1
Business history review
1
Columbia journal of transnational law
1
Cornell hospitality quarterly : CQ
1
Discussion paper series / IZA
1
Economic inquiry : journal of the Western Economic Association International
1
Economics letters
1
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
1
European journal of marketing : EJM
1
Forschungsbeiträge des Lehrstuhls Univ.-Prof. Dr. Anton Meyer und der Fördergesellschaft Finanzdienstleistungs-Marketing (FFM) e.V. an der Johannes-Gutenberg-Universität Mainz
1
Freiburger betriebswirtschaftliche Diskussionsbeiträge
1
Göttinger Handelswissenschaftliche Schriften e.V. : GHS
1
Interactive and multi-channel marketing
1
International journal of industrial organization
1
Internet advertising : theory and research
1
Journal of business research : JBR
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of international consumer marketing
1
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
1
Journal of promotion management : JPM
1
Marketing in the new global order : challenges and opportunities
1
NICPRE / National Institute for Commodity Promotion Research and Evaluation
1
Organizational social irresponsibility : tools and theoretical insights
1
Rechtswissenschaftliche Forschung und Entwicklung
1
Research in law and economics
1
Routledge library editions / Advertising
1
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ECONIS (ZBW)
92
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61
Information and decisionmaking at the Federal Trade Commission
Yao, Dennis A.
- In:
Journal of public policy & marketing : JPP & M ; an …
11
(
1992
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10001135734
Saved in:
62
Comparative price advertising: informative or deceptive?
Grewal, Dhruv
- In:
Journal of public policy & marketing : JPP & M ; an …
11
(
1992
)
1
,
pp. 52-62
Persistent link: https://www.econbiz.de/10001135736
Saved in:
63
Freie Berufe und Werbung : eine kritische Analyse des Werbeverbotes für Rechtsanwälte in der Bundesrepublik Deutschland
Meyer, Anton
-
1992
-
2. Aufl
Persistent link: https://www.econbiz.de/10000918783
Saved in:
64
Competition and the cigarette TV advertising ban
Eckard, Edwin W.
- In:
Economic inquiry : journal of the Western Economic …
29
(
1991
)
1
,
pp. 119-133
Persistent link: https://www.econbiz.de/10001100676
Saved in:
65
The economics of regulating deception
Rubin, Paul H.
- In:
The Cato journal : an interdisciplinary journal of …
10
(
1991
)
3
,
pp. 667-690
Persistent link: https://www.econbiz.de/10001115175
Saved in:
66
Die neuere Praxis zur vergleichenden Werbung in Deutschland, Belgien, Frankreich, Großbritannien und USA
Hudelmaier, Wolf
-
1991
Persistent link: https://www.econbiz.de/10013353916
Saved in:
67
Handbuch des Werberechts in den EG-Staaten, Österreich, Schweiz und USA
Schotthöfer, Peter
(
ed.
);
Bak, Niels T.
(
contributor
)
-
1991
Persistent link: https://www.econbiz.de/10014270669
Saved in:
68
Konsequenzen für das Werbeverbot für freie Berufe in der Bundesrepublik Deutschland aus aktuellen Entwicklungen im Ausland
Kearsley, Jörgen F.
-
1990
Persistent link: https://www.econbiz.de/10000822986
Saved in:
69
Did the Federal Trade Commission's advertising substantiation program promote more credible advertising?
Sauer, Raymond D.
- In:
The American economic review
80
(
1990
)
1
,
pp. 191-203
Persistent link: https://www.econbiz.de/10001084656
Saved in:
70
Marketing and advertising regulation : the Federal Trade Commission in the 1990s
Murphy, Patrick E.
(
ed.
)
-
1990
Persistent link: https://www.econbiz.de/10000845092
Saved in:
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