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Blockbusters
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ECONIS (ZBW)
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1
Blockbusters
and market expansion : evidence from the motion picture industry
McKenzie, Jordi
;
Smirnov, Vladimir
- In:
Journal of cultural economics
42
(
2018
)
2
,
pp. 341-352
Persistent link: https://www.econbiz.de/10012007457
Saved in:
2
Long tail vs.
blockbusters
: a data-driven approach
Ranjani, C.
;
Kumar, Anita
- In:
International journal of business and systems research
11
(
2017
)
1/2
,
pp. 118-138
Persistent link: https://www.econbiz.de/10011849821
Saved in:
3
Patents and R&D expenditure effects on equity returns in pharmaceutical industry
Feyzrakhmanova, Martina
;
Gurdgiev, Constantin
- In:
Applied economics letters
23
(
2016
)
4/6
,
pp. 278-283
Persistent link: https://www.econbiz.de/10011430453
Saved in:
4
Exhibitions as sub-brands : an exploratory study
Rentschler, Ruth
;
Bridson, Kerrie
;
Evans, Jody
- In:
Arts marketing : an international journal ; AM
4
(
2014
)
1/2
,
pp. 45-66
Persistent link: https://www.econbiz.de/10010431500
Saved in:
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