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practical application
4
CLV
2
Customer value
2
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2
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Lhoest-Snoeck, Sietske
2
Nierop, Johannes Erjen Maurice van
2
Verhoef, Peter C.
2
Billsberry, Jon
1
Eichler, Michael
1
Fisher, Ron
1
Kern, Christian
1
Lira, Elisa Granha
1
Refflinghaus, Robert
1
Santos, Ricardo Augusto Oliveira
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Computational economics
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International journal of electronic customer relationship management : IJECRM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Management learning : the international journal for managerial and organizational learning and development
1
The service industries journal
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
6
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There's nothing as practical as understanding the nature of theory : a phenomenographic study of management educators' implicit theories of theory
Eichler, Michael
;
Billsberry, Jon
- In:
Management learning : the international journal for …
54
(
2023
)
2
,
pp. 244-266
Persistent link: https://www.econbiz.de/10014246787
Saved in:
2
A classification scheme for productivity management in e-commerce services
Lira, Elisa Granha
;
Torres Júnior, Noel
;
Santos, …
- In:
The service industries journal
43
(
2023
)
13/14
,
pp. 1010-1033
Persistent link: https://www.econbiz.de/10014338664
Saved in:
3
How to apply advanced statistical analysis to computational economics : methods and insights
Song, Malin
;
Fisher, Ron
- In:
Computational economics
52
(
2018
)
4
,
pp. 1045-1052
Persistent link: https://www.econbiz.de/10012053116
Saved in:
4
Assembly-specific database for predicting human reliability in assembly operations
Kern, Christian
;
Refflinghaus, Robert
- In:
Total quality management & business excellence : an …
26
(
2015
)
9/10
,
pp. 1056-1070
Persistent link: https://www.econbiz.de/10011440801
Saved in:
5
Customer value modelling in the energy market and a
practical
application
for marketing decision making
Lhoest-Snoeck, Sietske
;
Nierop, Johannes Erjen Maurice van
- In:
International journal of electronic customer …
9
(
2015
)
1
,
pp. 1-32
Persistent link: https://www.econbiz.de/10011575143
Saved in:
6
For new customers only : a study on the effect of acquisition campaigns on a service company's existing customers' CLV
Lhoest-Snoeck, Sietske
;
Nierop, Johannes Erjen Maurice van
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
3
,
pp. 210-224
Persistent link: https://www.econbiz.de/10010403991
Saved in:
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