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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Baptista-Alves, Helena Maria"
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Beziehungsmarketing
6
Consumer behaviour
6
Konsumentenverhalten
6
Relationship marketing
6
Betriebliche Wertschöpfung
4
Bibliometrics
4
Bibliometrie
4
Customer integration
4
Customer satisfaction
4
Higher education institution
4
Hochschule
4
Kundenintegration
4
Kundenzufriedenheit
4
Value creation
4
Co-creation
3
Social Web
3
Social marketing
3
Social web
3
Students
3
Studierende
3
Agrotourismus
2
Bibliometric analysis
2
Confidence
2
Dienstleistungsqualität
2
Employee retention
2
Immaterielle Werte
2
Innovation
2
Innovation management
2
Innovationsmanagement
2
Intangible assets
2
Knowledge management
2
Mitarbeiterbindung
2
Nonprofit organization
2
Nonprofit-Organisation
2
Perceived benefits
2
Portugal
2
Risiko
2
Risk
2
Rural tourism
2
Service quality
2
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3
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Article
32
Book / Working Paper
2
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
34
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
4
Sammelwerk
4
Aufsatzsammlung
2
Case study
2
Fallstudie
2
Conference paper
1
Konferenzbeitrag
1
Lehrbuch
1
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1
case-report
1
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Language
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English
34
Author
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Alves, Helena
33
Baptista, Nuno
4
Fernandes, Cristina I.
4
Raposo, Mário
4
Ferreira, João J. M.
3
Mainardes, Emerson Wagner
3
Paço, Arminda M. Finisterra do
3
Pinho, José Carlos
3
Campón-Cerro, Ana María
2
Edvardsson, Bo
2
Hernández Mogollón, José Manuel
2
Leitão, João
2
Pedro, Eugenia de Matos
2
Alcaide-Pulido, Purificación
1
Amaro, Dina Maria
1
Baptista-Alves, Helena Maria
1
Calvo-Mora, Arturo
1
Carvalho, Pedro Miguel Fonseca Moreira de
1
Cepeda-Carrión, Ignacio
1
Coutinho, Ananda Raquel Silva
1
Di-Clemente, Elide
1
Duarte, Paulo
1
Duarte, Paulo Alexandre de Oliveira
1
Fernandes, Cristina Isabel
1
Ferreira, João José Matos
1
Freira, Danny
1
Godinho, Joana Rita Silvestre
1
Gutiérrez-Villar, Belén
1
Jesus, Cátia Mendes de
1
Leal Filho, Walter
1
Mainardes, Emerson
1
Marchiori, Danilo Magno
1
Marques, Alzira Maria Ascensão
1
Matos, Nelson
1
Mattos, Carlos
1
Medina-Molina, Cayetano
1
Nangpiire, Clement
1
Nave, Edgar
1
Oliveira, Tiago
1
Ortega-Gutiérrez, Jaime
1
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Published in...
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International review on public and non-profit marketing
6
Journal of nonprofit & public sector marketing
3
The service industries journal
3
International journal of consumer studies
2
Journal of business research : JBR
2
Enlightening tourism : ET ; a pathmaking journal
1
IEEE transactions on engineering management : EM
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
International journal of retail & distribution management
1
International journal of wine business research
1
Journal of innovation & knowledge : JIK
1
Journal of knowledge management
1
Journal of marketing for higher education
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Management decision : MD
1
Market : review for marketing theory and practice
1
Psychology & marketing
1
The international journal of management science and information technology : IJMSIT ; an official publication of the North American Institute of Science and Information Technology
1
Total quality management & business excellence
1
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ECONIS (ZBW)
34
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10
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34
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1
Quality 4.0 social and strategic readiness factors : sufficient and Necessary Condition Analysis
Rico, Joao Pedro
;
Calvo-Mora, Arturo
;
Medina-Molina, …
- In:
Total quality management & business excellence
35
(
2024
)
5/6
,
pp. 559-583
Persistent link: https://www.econbiz.de/10014549010
Saved in:
2
The influence of the ethics of e-retailers on online customer experience and customer satisfaction
Mainardes, Emerson Wagner
;
Coutinho, Ananda Raquel Silva
; …
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014240269
Saved in:
3
Customer value co-creation in the hospitality and tourism industry : a systematic literature review
Carvalho, Pedro Miguel Fonseca Moreira de
;
Alves, Helena
- In:
International journal of contemporary hospitality management
35
(
2023
)
1
,
pp. 250-273
Persistent link: https://www.econbiz.de/10013546045
Saved in:
4
Can higher education institutions' stakeholders drive regional sustainable development? : yes, they can?!
Pedro, Eugenia de Matos
;
Leitão, João
;
Alves, Helena
- In:
IEEE transactions on engineering management : EM
70
(
2023
)
10
,
pp. 3421-3433
Persistent link: https://www.econbiz.de/10014387985
Saved in:
5
Uncovering the use of the social support concept in social marketing interventions for health
Baptista, Nuno
;
Alves, Helena
;
Pinho, José Carlos
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
1
,
pp. 1-35
Persistent link: https://www.econbiz.de/10012802209
Saved in:
6
Customer engagement and value co-creation/destruction : the internal fostering and hindering factors and actors in the tourist/hotel experience
Nangpiire, Clement
;
Silva, Joaquim
;
Alves, Helena
- In:
Journal of research in interactive marketing : …
16
(
2022
)
2
,
pp. 173-188
Persistent link: https://www.econbiz.de/10013277397
Saved in:
7
Social marketing and online social support structure in contexts of treatment uncertainty
Baptista, Nuno
;
Pinho, José Carlos
;
Alves, Helena
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
3
,
pp. 311-350
Persistent link: https://www.econbiz.de/10013359083
Saved in:
8
Craft beer : a systematic literature review and research agenda
Nave, Edgar
;
Duarte, Paulo
;
Rodrigues, Ricardo Gouveia
; …
- In:
International journal of wine business research
34
(
2022
)
2
,
pp. 278-307
Persistent link: https://www.econbiz.de/10013361903
Saved in:
9
The role of absorptive capacity and organizational unlearning in the link between social media and service dominant orientation
Ortega-Gutiérrez, Jaime
;
Cepeda-Carrión, Ignacio
; …
- In:
Journal of knowledge management
26
(
2022
)
4
,
pp. 920-942
Persistent link: https://www.econbiz.de/10013380881
Saved in:
10
Integrating transactional and relationship marketing : a new approach to understanding destination loyalty
Hernández Mogollón, José Manuel
;
Alves, Helena
; …
- In:
International review on public and non-profit marketing
18
(
2021
)
1
,
pp. 3-26
Persistent link: https://www.econbiz.de/10012428307
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