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~type_genre:"Aufsatz in Zeitschrift"
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Aufsatz in Zeitschrift
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Hunter, Gary K.
7
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Bauer, Carlos
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Bradford, Kevin D.
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Challagalla, Goutam N.
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Cola, Philip A.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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European journal of marketing
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ECONIS (ZBW)
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1
Integrating technology within the sales-service ecosystem : the emergent sales techno-ecosystem
Bauer, Carlos
;
Galvan, John M.
;
Hancock, Tyler
;
Hunter, …
- In:
European journal of marketing
58
(
2024
)
3
,
pp. 782-811
Persistent link: https://www.econbiz.de/10015047342
Saved in:
2
On conceptualizing, measuring, and managing augmented technology use in business-to-business sales contexts
Hunter, Gary K.
- In:
Journal of business research : JBR
105
(
2019
),
pp. 201-213
Persistent link: https://www.econbiz.de/10012128500
Saved in:
3
Systems-savvy selling, interpersonal identification with customers, and the sales manager’s motivational paradox : a constructivist grounded theory approach
St. Clair, Donald P.
;
Hunter, Gary K.
;
Cola, Philip A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
4
,
pp. 391-412
Persistent link: https://www.econbiz.de/10011976240
Saved in:
4
Commitment to technological change, sales force intelligence norms, and salesperson key outcomes
Hunter, Gary K.
;
Panagopoulos, Nikolaos G.
- In:
Industrial marketing management : the international …
50
(
2015
),
pp. 162-179
Persistent link: https://www.econbiz.de/10011411723
Saved in:
5
The four faces of the Hispanic consumer : an acculturation-based segmentation
Alvarez, Cecilia M. O.
;
Dickson, Peter R.
;
Hunter, Gary K.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 108-115
Persistent link: https://www.econbiz.de/10010237663
Saved in:
6
Customer business development : identifiying and responding to buyer-implied information preferences
Hunter, Gary K.
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1204-1215
Persistent link: https://www.econbiz.de/10010439576
Saved in:
7
Strategic account management : conceptualizing, integrating, and extending the domain from fluid to dedicated accounts
Bradford, Kevin D.
;
Challagalla, Goutam N.
;
Hunter, Gary K.
- In:
The journal of personal selling & sales management : JPSSM
32
(
2012
)
1
,
pp. 41-56
Persistent link: https://www.econbiz.de/10009505537
Saved in:
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