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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Jiménez, Fernando"
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Consumer behaviour
10
Konsumentenverhalten
10
Advertising
4
Advertising effects
4
Werbewirkung
4
Werbung
4
Brand
3
Brand image
3
Brand management
3
Customer satisfaction
3
Dienstleistungsqualität
3
Internet marketing
3
Kundenzufriedenheit
3
Markenartikel
3
Markenführung
3
Markenimage
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Online-Marketing
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Service quality
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Credibility
2
Cultural identity
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Designation of origin
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E-commerce
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Electronic Commerce
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Flexible manufacturing system
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Flexibles Fertigungssystem
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Herkunftsbezeichnung
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Kulturelle Identität
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Online retailing
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Online-Handel
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Production control
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Produktionssystem
2
Scheduling problem
2
Scheduling-Verfahren
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Spain
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2
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2
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Article
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Aufsatz in Zeitschrift
Article in journal
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Graue Literatur
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Non-commercial literature
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English
19
Spanish
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Jiménez, Fernando R.
14
Voss, Kevin E.
4
Bekrar, Abdelghani
2
Fastoso, Fernando
2
Frankwick, Gary L.
2
Gammoh, Bashar S.
2
Gonzalez-Jimenez, Hector
2
Jiménez, Fernando
2
Leitão, Paulo
2
Mohan, Mayoor
2
Trentesaux, Damien
2
Wergin, Rand
2
Yang, Shuang
2
Blazevic, Vera
1
Brown, Brian P.
1
Campion, Michael A.
1
Cantrell, Caley
1
Choi, Yung Kyun
1
Cueto Iglesias, Begoña
1
Cueto, Begoña
1
Fukukawa, Kyoko
1
Gau, Roland
1
Gilliam, David A.
1
Hadjimarcou, John
1
Kim, Changju
1
Kim, Jungkeun
1
Kim, Seongseop
1
Kim, Seunghyun
1
Komor, Marcin
1
Kyle, Christopher M.
1
Lee, Daniel C.
1
Mendoza, Norma A.
1
Muñoz, Justin R.
1
Park, Jooyoung
1
Posthuma, Richard A.
1
Praxmarer-Carus, Sandra
1
Ramirez, Edward
1
Rubiera Morollón, Fernando
1
Rubiera-Morollón, Fernando
1
Schumann, Jan Hendrik
1
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European journal of marketing : EJM
2
International journal of production research
2
Journal of business research : JBR
2
Psychology & marketing
2
Growth and change : a journal of urban and regional policy
1
Información comercial española : ICE : revista de economía
1
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of business-to-business marketing
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of marketing theory and practice
1
Journal of marketing theory and practice : JMTP
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
The journal of product & brand management
1
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ECONIS (ZBW)
20
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20
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1
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
2
The effect of country of origin on the perceived quality of e-services
Zhang, Zhuofan
;
Jiménez, Fernando R.
;
Yang, Shuang
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 411-424
Persistent link: https://www.econbiz.de/10014309988
Saved in:
3
Exploring textual modes, imagery and claims in B to B and B to C print advertising
Gilliam, David A.
;
Muñoz, Justin R.
;
Jiménez, Fernando R.
- In:
Journal of business-to-business marketing
28
(
2021
)
3
,
pp. 223-245
Persistent link: https://www.econbiz.de/10012802184
Saved in:
4
The effect of imagery and product involvement in copy testing scores of animatics and finished ads : a schemata approach
Jiménez, Fernando R.
;
Gammoh, Bashar S.
;
Wergin, Rand
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 460-471
Persistent link: https://www.econbiz.de/10012483481
Saved in:
5
How independence and interdependence moderate the self-congruity effect on brand attitude : a study of east and west
Gonzalez-Jimenez, Hector
;
Fastoso, Fernando
;
Fukukawa, Kyoko
- In:
Journal of business research : JBR
103
(
2019
),
pp. 293-300
Persistent link: https://www.econbiz.de/10012104223
Saved in:
6
Functional and social value of chinese brands
Yang, Shuang
;
Jiménez, Fernando R.
;
Hadjimarcou, John
; …
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 200-215
Persistent link: https://www.econbiz.de/10012201026
Saved in:
7
Consumer attitudes toward human-like avatars in advertisements : the effect of category knowledge and imagery
Gammoh, Bashar S.
;
Jiménez, Fernando R.
;
Wergin, Rand
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 325-348
Persistent link: https://www.econbiz.de/10011884530
Saved in:
8
Managerial disposition and front-end innovation success
Mohan, Mayoor
;
Voss, Kevin E.
;
Jiménez, Fernando R.
- In:
Journal of business research : JBR
70
(
2017
),
pp. 193-201
Persistent link: https://www.econbiz.de/10011620415
Saved in:
9
Brand skill : linking brand functionality with consumer-based brand equity
Mohan, Mayoor
;
Jiménez, Fernando R.
;
Brown, Brian P.
; …
- In:
The journal of product & brand management
26
(
2017
)
5
,
pp. 477-491
Persistent link: https://www.econbiz.de/10011778296
Saved in:
10
Pollux : a dynamic hybrid control architecture for flexible job shop systems
Jiménez, Fernando
;
Bekrar, Abdelghani
;
Zambrano-Rey, …
- In:
International journal of production research
55
(
2017
)
15/16
,
pp. 4229-4247
Persistent link: https://www.econbiz.de/10011671748
Saved in:
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