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Colurcio, Maria
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Melia, Monia
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Coluricio, Maria
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Storytelling for the faceless : a tool for communicating sustainability and circular economy in the public sector
Pozzetto, Elisabetta
;
Colurcio, Maria
;
Vianelli, Donata
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 410-431)
.
2023
Persistent link: https://www.econbiz.de/10014414282
Saved in:
2
Framing the new social-service innovation mindset
Russo Spena, Tiziana
;
Colurcio, Maria
;
Melia, Monia
- In:
Innovating in practice : perspectives and experiences
,
(pp. 205-235)
.
2017
Persistent link: https://www.econbiz.de/10011569971
Saved in:
3
Conceptualizing resource integration to advance service innovation
Colurcio, Maria
;
Caridà, Angela
;
Edvardsson, Bo
- In:
Innovating in practice : perspectives and experiences
,
(pp. 237-259)
.
2017
Persistent link: https://www.econbiz.de/10011569973
Saved in:
4
Business model design and value co-creation : looking for a new pattern
Caridà, Angela
;
Melia, Monia
;
Colurcio, Maria
- In:
Innovating in practice : perspectives and experiences
,
(pp. 339-361)
.
2017
Persistent link: https://www.econbiz.de/10011570086
Saved in:
5
Harmont & Blaine : a successful dachshund to build the values and brand identity
Coluricio, Maria
;
Melia, Monia
;
Colurcio, Maria
- In:
Fashion branding and communication : core strategies of …
,
(pp. 41-72)
.
2017
Persistent link: https://www.econbiz.de/10014547469
Saved in:
6
Rethinking and improving the health care service through interactive web technologies
Caridá, Angela
;
Colurcio, Maria
;
Melia, Monia
- In:
Managing consumer services : factory or theater?
,
(pp. 191-210)
.
2014
Persistent link: https://www.econbiz.de/10010478139
Saved in:
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