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Search: person:"Alwi, Sharifah Faridah Syed"
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Brand management
17
Markenführung
17
Consumer behaviour
10
Konsumentenverhalten
10
Brand architecture
8
Brand image
8
Corporate reputation
8
Firmenimage
8
Markenarchitektur
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Markenimage
8
Beziehungsmarketing
4
Malaysia
4
Relationship marketing
4
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3
Corporate Social Responsibility
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Corporate culture
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Corporate social responsibility
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Customer satisfaction
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Electronic Banking
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Electronic banking
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Islamic finance
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Islamisches Finanzsystem
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Kundenzufriedenheit
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Article
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Article in journal
26
Aufsatz in Zeitschrift
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English
32
Undetermined
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Author
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Sharifah Faridah Syed Alwi
26
Melewar, T. C.
12
Alwi, Sharifah Faridah Syed
9
Bang, Nguyen
7
Kitchen, Philip J.
4
Navare, Jyoti
4
Roy, Sanjit
3
Rusnah Muhamad
3
Silva, Rui Vinhas da
3
Babu, Mujahid Mohiuddin
2
Cuomo, Maria Teresa
2
Dey, Bidit Lal
2
Melewar, T.C.
2
Norbani Che Ha
2
Schwaiger, Manfred
2
Sulaiman, Ainin
2
Zolait, Ali Hussein Saleh
2
Abreu, Madalena Eça de
1
Ali, Sulaiman Muhammad
1
Balmer, John M.T.
1
Bose, Sunny
1
Desai, Bhavini
1
Dionísio, Pedro
1
Gambetti, Rossella
1
Gutierrez, Anabel
1
Kamal, Muhammad Mustafa
1
Khanyapuss Punjaisri
1
Khian Sin Ong
1
Laureano, Raul Manuel da Silva
1
Lee, Corrinne Mei Jyin
1
Lee, Zoe
1
Md. Nor Othman
1
Melewar, T C.
1
Melewarha, T. C.
1
Muhamad, Rusnah
1
Muhammad, Syed Sardar
1
O'Leary, Simon
1
Pei Yee Lim
1
Rahman, Mizan
1
Ramos, Madalena
1
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Published in...
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Journal of business research : JBR
6
International studies of management and organization
4
European journal of marketing : EJM
3
Asia Pacific journal of marketing and logistics
2
Corporate reputation review : an international journal
2
International journal of business excellence
2
Asia-Pacific journal of business administration
1
British journal of management
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Handbook of Islamic marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of general management
1
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
Qualitative market research : an international journal
1
The IUP journal of knowledge management : IJKM
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
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ECONIS (ZBW)
31
OLC EcoSci
4
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1
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35
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1
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
2
The thousand faces of beauty : how credible storytelling unlocks disability representation in inclusive luxury fashion branding
Lee, Zoe
;
Sharifah Faridah Syed Alwi
;
Gambetti, Rossella
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014556551
Saved in:
3
Retailers, don't ignore me on social media! : the importance of consumer-brand interactions in raising purchase intention - privacy the Achilles heel
Gutierrez, Anabel
;
Khanyapuss Punjaisri
;
Desai, Bhavini
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253466
Saved in:
4
Introducing integrated hybrid communication : the nexus linking marketing communication and corporate communication
Sharifah Faridah Syed Alwi
;
Balmer, John M.T.
;
Stoian, …
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 405-432
Persistent link: https://www.econbiz.de/10013380485
Saved in:
5
Service customer orientation and social sustainability : the case of small medium enterprises
Lee, Corrinne Mei Jyin
;
Norbani Che Ha
;
Sharifah …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 751-760
Persistent link: https://www.econbiz.de/10012420620
Saved in:
6
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
7
Value co-creation through social innovation : a study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh
Babu, Mujahid Mohiuddin
;
Dey, Bidit Lal
;
Rahman, Mizan
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 13-27
Persistent link: https://www.econbiz.de/10012289115
Saved in:
8
Measuring customer based place brand equity (CBPBE) from a public diplomacy perspective : evidence from West Bengal
Bose, Sunny
;
Roy, Sanjit
;
Sharifah Faridah Syed Alwi
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 734-744
Persistent link: https://www.econbiz.de/10012257676
Saved in:
9
Digital society and corporate reputation : towards the next generation of insights : editorial
Sharifah Faridah Syed Alwi
;
Melewar, T. C.
;
Cuomo, …
- In:
Corporate reputation review : an international journal
23
(
2020
)
3
,
pp. 129-132
Persistent link: https://www.econbiz.de/10012296181
Saved in:
10
Special issue: digital society and corporate reputation : towards the next generation of insights
Sharifah Faridah Syed Alwi
(
ed.
);
Melewar, T. C.
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012296213
Saved in:
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