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Beig, Faseeh Amin
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Khan, Mohammad Furqan
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Nika, Fayaz Ahmad
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Global business review
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Vision : the journal of business perspective
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ECONIS (ZBW)
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Impact of brand experience on brand equity of online shopping portals : a study of select e-commerce sites in the state of Jammu and Kashmir
Beig, Faseeh Amin
;
Nika, Fayaz Ahmad
- In:
Global business review
23
(
2022
)
1
,
pp. 156-175
Persistent link: https://www.econbiz.de/10012822105
Saved in:
2
Romancing the brands on social media
Beig, Faseeh Amin
;
Khan, Mohammad Furqan
- In:
Global business review
23
(
2022
)
3
,
pp. 841-862
Persistent link: https://www.econbiz.de/10013256877
Saved in:
3
Brand experience and brand equity
Beig, Faseeh Amin
;
Nika, Fayaz Ahmad
- In:
Vision : the journal of business perspective
23
(
2019
)
4
,
pp. 410-417
Persistent link: https://www.econbiz.de/10012161738
Saved in:
4
Impact of social media marketing on brand experience : a study of select apparel brands on Facebook
Beig, Faseeh Amin
;
Khan, Mohammad Furqan
- In:
Vision : the journal of business perspective
22
(
2018
)
3
,
pp. 264-275
Persistent link: https://www.econbiz.de/10011920185
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