Search Results - person:"Brudvig, Susan"

The roles of consumer entitlement, persuasion knowledge, and perceived product knowledge on perceptions of sales pressure

Zboja, James J.; Brudvig, Susan; Laird, Mary Dana; … - In: Journal of marketing theory and practice : JMTP 29 (2021) 4, pp. 435-447

Persistent link: https://www.econbiz.de/10012607669

Joint selection of variables and clusters : recovering the underlying structure of marketing data

Brudvig, Susan; Brusco, Michael J.; Cradit, J. Dennis - In: Journal of marketing analytics : JMA 7 (2019) 1, pp. 1-12

Persistent link: https://www.econbiz.de/10012113454

The effect of pediatricians' obesity and gender on children's perceptions

Brudvig, Susan; Borna, Shaheen - In: Young consumers : insight and ideas for responsible … 13 (2012) 2, pp. 147-160

Persistent link: https://www.econbiz.de/10009580667

The effect of pediatricians' obesity and gender on children's perceptions

Brudvig, Susan; Borna, Shaheen - In: Young Consumers 13 (2012) 2, pp. 147-160

Purpose – The purpose of this paper is to examine the effect of pediatricians' obesity and gender on children's perceptions of physicians. In particular, to examine the extent and direction of obesity and gender on children's perceptions of likability, expertise, and trustworthiness....

Persistent link: https://www.econbiz.de/10015044303

The effect of pediatricians' obesity and gender on children's perceptions

Brudvig, Susan; Borna, Shaheen - In: Young consumers : insight and ideas for responsible … 13 (2012) 2, pp. 147-161

Persistent link: https://www.econbiz.de/10009984114

Customer information sharing with e-vendors : the roles of incentives and trust

Premazzi, Katia; Castaldo, Sandro; Grosso, Monica; … - In: International journal of electronic commerce : IJEC 14 (2009/10) 3, pp. 63-91

Persistent link: https://www.econbiz.de/10003965122

A decade of SCM literature : past, present and future implications

Giunipero, Larry C.; Hooker, Robert E.; … - In: The journal of supply chain management : a global … 44 (2008) 4, pp. 66-86

Persistent link: https://www.econbiz.de/10003771355

A DECADE OF SCM LITERATURE: PAST, PRESENT AND FUTURE IMPLICATIONS

Giunipero, Larryc; Hooker, Roberte; Joseph-Matthews, Sacha - In: The journal of supply chain management : a global … 44 (2008) 4, pp. 66-86

Persistent link: https://www.econbiz.de/10008105807