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Search: person:"Fedorenko, Ivan"
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Betriebliche Wertschöpfung
2
Crowdsourcing
2
Customer integration
2
Kundenintegration
2
Personality psychology
2
Persönlichkeitspsychologie
2
Secrets
2
Value co-creation
2
Value creation
2
Asymmetric information
1
Asymmetrische Information
1
Asynchronous
1
Beziehungsmarketing
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Brand management
1
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1
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Corporate culture
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Customer identity
1
Distance education
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Financial services
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Geschäftsmodell
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Identity
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Markenführung
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Open business model
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English
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Berthon, Pierre R.
5
Fedorenko, Ivan
5
Edelman, Linda F.
2
Rabinovich, Tamara
2
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AMS review : official publication of the Academy of Marketing Science
1
Business horizons
1
Journal of financial services marketing : JFSM
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
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ECONIS (ZBW)
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Top secret : integrating 20 years of research on secrecy
Fedorenko, Ivan
;
Berthon, Pierre R.
;
Edelman, Linda F.
- In:
Technovation : the international journal of …
123
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014478492
Saved in:
2
Hide and uncover : the use of secrets in marketing
Fedorenko, Ivan
;
Berthon, Pierre R.
;
Edelman, Linda F.
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
7/8
,
pp. 682-704
Persistent link: https://www.econbiz.de/10012249639
Saved in:
3
Crowded identity : managing crowdsourcing initiatives to maximize value for participants through identity creation
Fedorenko, Ivan
;
Berthon, Pierre R.
;
Rabinovich, Tamara
- In:
Business horizons
60
(
2017
)
2
,
pp. 155-165
Persistent link: https://www.econbiz.de/10011653551
Saved in:
4
Beyond the expected benefits : unpacking value co-creation in crowdsourcing business models
Fedorenko, Ivan
;
Berthon, Pierre R.
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
3/4
,
pp. 183-194
Persistent link: https://www.econbiz.de/10011824777
Saved in:
5
Reducing the distance : financial services education in web-extended learning environments
Rabinovich, Tamara
;
Berthon, Pierre R.
;
Fedorenko, Ivan
- In:
Journal of financial services marketing : JFSM
22
(
2017
)
3
,
pp. 126-131
Persistent link: https://www.econbiz.de/10011799607
Saved in:
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