Beyond the expected benefits : unpacking value co-creation in crowdsourcing business models
Ivan Fedorenko, Pierre Berthon
| Year of publication: |
June 2017
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|---|---|
| Authors: | Fedorenko, Ivan ; Berthon, Pierre R. |
| Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-814X, ZDB-ID 2651955-0. - Vol. 7.2017, 3/4, p. 183-194
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| Subject: | Open business model | Crowdsourcing | Value co-creation | Perceived control | Social identity | Experiential value | Geschäftsmodell | Business model | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s13162-017-0106-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011824777