Costa Climent, Ricardo; Haftor, Darek M.; Staniewski, … - In: Journal of innovation & knowledge : JIK 9 (2024) 3, pp. 1-10
Some firms have successfully harnessed artificial intelligence (AI) to create unparalleled wealth, while most around them have failed to do so. This managerial challenge has led to recent calls for research to answer the question of how firms can use AI to create and appropriate economic value....